Kafka reports, “The BCG study isn’t an anomaly. Forrester conducted a poll earlier this year and got the same message, with an even starker gap between Microsoft and everyone else: ‘Only 9% of consumers considering buying a tablet actively prefer an Android tablet — compared with 16% who prefer iOS and 46% who prefer Windows.'”
Read more in the full article here.
MacDailyNews Take: If I’d asked customers what they wanted, they would have said ‘a faster horse.’ – Henry Ford
[Thanks to MacDailyNews Reader "Fred Mertz" for the heads up.]