In the United States, the iOS gaming market is recording over $300 million in monthly revenue. According to data acquired by Finbold, as of June 2021, the top ten grossing iPhone games in the U.S. generate an estimated average of $11.2 million in daily revenue, equivalent to $336.2 million every month. Roblox alone pulls in an estimated $3.01 million per day.
Online game and game creation platform Roblox tops the chart with estimated revenue of $3.01 million daily or $92 million monthly. Clash of Clans ranks a distant second with an estimated average of $1.8 million in daily revenue. The revenue includes in-app purchases and the purchase price of the game.
Elsewhere, Candy Crush Saga is the most installed iPhone app in the U.S., with an average of 23,194 installs daily. Pokémon GO is second with 22,331 average daily installs. In general, the top 10 most grossing iPhone games in the U.S. are cumulatively installed 6.24 million times monthly. The highlighted data excludes re-installation numbers.
Roblox dominates the list based on the platform’s business model. Much of Roblox’s content is free, and the company has recently focused on global expansions and expanding the age demographic of the user group.
Additionally, the platform’s popularity puts creativity in the hands of users who can create their games within the forum and sell to other users using the digital currency Robux. Furthermore, Roblox fuses gaming with the familiar structures of the online creator and community spaces popularised by platforms like YouTube and Twitch.
MacDailyNews Take: Roblox is a cash cow on massive amounts of bovine steroids.