Apple senior exec on antitrust: We don’t have a dominant position in any market and face strong competition in every category

Apple, the target of EU antitrust investigations into key segments of its business, on Tuesday rejected accusations of market dominance, saying the company faces strong competition in every category.

Apple App Store on Apple devices
Apple’s App Store


Earlier this month, the European Commission opened investigations into Apple’s App Store and mobile payment system Apple Pay, concerned about its role as a gatekeeper to its lucrative platform.

“We compete with a wide variety of companies, Google, Samsung, Huawei, Vivo, LG, Lenovo and many more,” Daniel Matray, head of Apple’s App Store and Apple Media Services, told a Forum Europe online event.

“In fact, Apple does not have a dominant position in any market, and we face strong competition in every category, in tablets, wearables, desktop and notebook computers, maps, music, payments, messaging, and more,” he said… Matray said the App Store has boosted competition, rather than harmed rivals. “In the nearly 12 years since the App Store debuted, the best measure of its success is the dynamism it has unleashed and the state of the app economy today,” he said.

MacDailyNews Take: Yup.

As we’ve written umpteen times, since Apple does not have a monopoly in any market in which they participate, there is no legal basis for antitrust action against Apple

So, Apple’s case, there is no monopoly (which is legal by the way), much less monopoly abuse (which is explicitly impossible given the nonexistence of a monopoly). You cannot abuse a monopoly and therefore face antitrust action when you do not have a monopoly in the first place.

Worldwide smartphone OS market share, May 2020 (via StatCounter:

• Android: 72.60%
• iOS: 26.72%

By the way: On every iPhone, iPod touch, iPad Pro, iPad Air, iPad, and iPad mini box, the potential buyer is informed of requirements prior to purchase. If the customers didn’t like the terms that came along with Apple devices, they should have opted for a pretend iPhone, fake iPod, or iPad knockoff from any one of a seemingly unlimited parade of Android peddlers. Then they could blissfully infest their fake iPhones with malware from a variety of sources.

Apple built the Mac. Apple built the iPhone. Apple built the iPad. Apple built the App Store. Apple created the most verdant ecosystem ever created for developers by far. Only the losers and those developers who can’t read and follow simple rules are whining incessantly.

If anything, Apple takes too little of a cut for all that the App Store provides developers. — MacDailyNews, June 21, 2020


    1. Yes. 1983. We get a notice that we didn’t meet the woman owned business aspects for federal contracts. 12 employees with 5 being female. Mistakes happen.

  1. If you can force someone to pay 30% for what is basically a credit card transaction that is monopoly abuse. (I’m thinking of situations where the iPhone app is free, but the service provided has nothing to do with Apple.) Microsoft similarly claimed that they were “never a monopoly” because Apple existed. To decide if something is a monopoly, you have to ask if the customer has REALISTIC choices. Having to spend a thousand dollars on a new phone just to get an app you want is not realistic.

    1. When you can disallow a developers application and you’ve made it impossible for that application to be sold by other channel, it’s also monopoly abuse. You don’t own the app or the intended user’s device.

  2. Apple has a monopoly, but Google doesn’t. Gotta scratch my head over that. Apple hasn’t been paying off the right people like Google has. The EU thinks Apple has too powerful a position, but Wall Street doesn’t see Apple having that much of an advantage. I guess it all depends on what angle you view Apple from. The EU is a very strange entity. They’re always after Apple for one reason or another.

    1. You are not forced to use the Play Store on Android. You can even install an App that’s been emailed to you. You know, more like a real personal computer.

      1. And you are not forced to buy an iPhone with the knowledge of how their system works, either.

        I had an Android phone at work for over 5 years. Did some cool stuff…..and a LOT of crap I got tired of dealing with.

        Why don’t you just head on over there and leave us be…..please.

        Also don’t let the screen door hit’ya where your boyfriend split’ya…

  3. The EU would do much more good if they stopped complaining about Monopolies and just made their own OS and programs. Put a lot of money into refining open source software and CREATE the competition that is needed. That would benefit everyone.

      1. Wow, you really don’t know much about intellectual property law, do you? Hint: go back and actually READ the agreement that came with your iPhone. If you don’t like it, then get rid of your iPhone, get a pretend smartphone, and stop complaining. If you DO like it, then just stop showing your ignorance in public.

        1. “The fundamental question is how much right does one have over programs they don’t own on devices they don’t own.”

          Dear emmayche,

          Applecynic Question is very accurate

          There is mountains of laws that supersedes Agreements and EULAs . It is called “Consumer protection law”.

          I quote Wikipedia :

          “Consumer protection law or consumer law is considered as an area of law that regulates private law relationships between individual consumers and the businesses that sell those goods and services. Consumer protection covers a wide range of topics, including but not necessarily limited to product liability, privacy rights, unfair business practices, fraud, misrepresentation, and other consumers/business interactions. It is a way of preventing frauds and scams from service and sales contracts, eligible fraud, bill collector regulation, pricing, utility turnoffs, consolidation, personal loans that may lead to bankruptcy.”

          Now forget about Apple, and think about all the IoT and all the tech products and ask yourself again Applecynic’s “fundamental question”.

          Applecynic question is not only fundamental but it embodies one amoung the most important stakes of the current “civilizational” era.

    1. M D N is a fascking hypocrite. more than half the rubbish posted is sponsored alt right propaganda. 4chan wackos moved to Phillipines to spread the intolerance. the Murdoch media empire is an internationalist rag promoting nothing but the psalms of greed. but M D N thinks its ilk are persecuted.

    1. There seems to be two issues that governments are concerned about: 1) the 30% share Apple takes of all sales on the App Store. Firstly, note that most physical retailers take 50%. Secondly, note that Apple has to maintain the entire infrastructure with that income, and that most apps are actually free. Finally, developers would never have the reach, the global exposure, or the ease of doing business, and selling any other way would likely cost them more than the 30%. 2) there have been some rumblings about the fact that Apple will not seem products there that compete with Apple’s own products. If Apple were, in fact, a monopoly, this would clearly be illegal, but they are not, so this issue is moot.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.