JP Morgan: iPhone supply chain looks to be stabilizing after weaker than expected holiday quarter

“In a note to investors provided to AppleInsider, JP Morgan advises it analyzed the finances of firms in the iPhone supply chain, observing what it calls a seasonal deceleration for January,” Malcolm Owen writes for AppelInsider.

“While down on a sequential monthly basis, JPM notes that on a year-on-year analysis, aggregate revenue rose by 2 percent in January. The same metric in December showed a 4 percent decline, but in November it was up 9 percent,” Owen writes. “According to JP Morgan, it believes the small improvement in January ‘could be early signs of a stabilization.'”

“As a whole, the global smartphone market declined by ‘low-single digits’ for the entire year of 2018, including a ‘mid-single digit’ decline for the fourth quarter,” Owen writes. “A 6 percent decline in global shipments in the fourth quarter is said to imply a 2 percent year-on-year decline on full year shipments. ”

Read more in the full article here.

MacDailyNews Take: If true, there’s some good news for Apple, Apple suppliers, and, likely, Apple investors as the market seems to prefer stability over uncertainty.


  1. Resorting to ridiculous exaggeration just undermines your credibility, Sean.

    IF you max out the storage on an iPhone XS Max AND purchase the fancy AppleCare with Theft/Loss and include sales tax, then the total is US$1,867.54. You cannot inflate the price to $2000, at least not in the U.S. But that is the highest of the high end.

    The last that I saw, the ASP for the newest series of iPhones is around $860 or so. Granted, that is still pretty high and well above the $399-$499 range that the iPhone stayed in for years, but it is not $1500 or more.

    In addition, it is utterly ridiculous for you to state that iPhones “…haven’t changed significantly in 4-years.”

    If you want to make a point, try using reason and legitimate data. Trust me, the world does not respond to your emotions or your gut instincts.

    1. I agree with Sean on this. The changes Apple has made since the iPhone 6 have been mostly nothing burgers. There are car companies more nimble than Apple.

      Name one functional thing that the latest iPhone can do that an iPhone 6, 7, 8 can’t do just about as well. There isn’t anything fundamentally better about the overpriced X models. In fact, losing touchID is a major step back to many of us.

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