“Apple may sell fewer Apple Watch models in 2016 than it did in 2015, according to research conducted by KGI Securities analyst Ming-Chi Kuo,” Juli Clover reports for MacRumors.
“According to Kuo, the new Series 1 and Series 2 Apple Watch models suffer from a lack of ‘killer’ applications, inadequate battery life, a heavy reliance on the iPhone and a multi-touch UI that he does not feel will be the ideal solution for wearable devices,” Clover reports. “As a result of these perceived shortcomings, Kuo has cut his estimates for 2016 Apple Watch shipments by 15 to 25 percent, projecting sales of 8.5 to 9 million units during fiscal 2016.”
“Apple does not break down Apple Watch sales numbers and has never revealed how many of the wearable devices have sold,” Clover reports. “The new Apple Watch Series 2 looks identical to the Series 1 Apple Watch models but includes better waterproofing to make it suitable for use when swimming, GPS, a faster dual-core processor, and a brighter display. Series 1 models also feature a faster processor, but are otherwise unchanged from the original Apple Watch. ”
Read more in the full article here.
MacDailyNews Take: As we wrote back in June 2015:
Ming-Chi Kuo is solid on predicting Apple product moves… but we’re not convinced on the accuracy his unit sales estimates, which require a completely different set of tools, methods, and talents than those used to, for example, discover Apple’s choice of case material or display sizes for the next-gen iPhone.
The accuracy of Ming-Chi Kuo’s predictions regarding Apple’s choice of specs and materials is very solid, but his ability to forecast product unit sales remains in question.