Chance the Rapper’s Apple Music-only ‘Coloring Book’ is first streaming-exclusive album to chart on Billboard 200

“Chance the Rapper’s Coloring Book debuts in the top 10 of the Billboard 200 albums chart, becoming the first streaming-exclusive set to reach the list,” Keith Caulfield reports for Billboard.

“The independently released album bowed exclusively through Apple Music’s streaming service on May 13 and launches at No. 8 on the Billboard 200 with 38,000 equivalent album units,” Caulfield reports. “Nearly all of those units were generated by streams of the albums tracks via Apple Music, equating to 57.3 million streams. (Each streaming equivalent album unit is equal to 1,500 streams from an album.)”

‘Coloring Book will remain exclusive to Apple Music until May 27, when it becomes available to other streaming services,” Caulfield reports. “There are no announced plans to release the album for sale.”

Read more in the full article here.

MacDailyNews Take: A milestone for music streaming in general and Apple Music in particular.

12 Comments

    1. Said every grumpy old man in every generation. To be continued with the current generation and their children and their children’s children, etc.

      1. The difference is this time it’s true by any empirical standard of what music is, and isn’t. There were 60’s performers trying to pull off similar sing-talk crapola and it was awful then too. Just because some jerkoff has a cheap digital recorder with a rinky dink me-too drum machine sound doesn’t automatically validate them as artists. (Fartists maybe.) Nothing remotely uplifting about most of this aural garbage. You like garbage? Bully for you. Enjoy.

        1. I didn’t say I liked it. I’m probably older than you. And every generation has their “reasons” why this time it really is bad. The reality is yes, 90% of everything is crap, including this generation’s music. But it was just as true for your generation and mine, but looking back we get to cherry-pick the good songs as examples, effectively compressing the time period, while also forgetting/ignoring all the awful ones.

          1. I’m sorry I will make no apologies for a certain intense dislike of a certain kind of music and failing to see any virtues. There’s plenty of music by many of todays legitimate artists who do a fine job, but not those some of which are self-described “greatest creative geniuses of all time.”

  1. don’t listen to peterblood71. he’s the resident old fart of the forum still stuck in the 60’s. we have to keep reminding the sorry old man that the beatles, doors, and the del rubio triplets are long gone.

    now just wait a few minutes and he’ll reply back with some psychotic nonsensical keyboard-warrior crap. happens every time with gramps

    1. Ditto on clueless posturers & pop culture apologist gasbags and justifiers (like HTML420 who wouldn’t know something of quality if it banged on his door, kicked him in the nuts and hit him over the head with a smart stick) who accept any piece of musical junk come their way like their unquestioning usual McDonald’s diet.

      Predictable is what tasteless trolls like you are. Single-minded and judging idiots like you pretend empirically no music can suck by any standard. Music has had it’s share of “suck” since it’s recorded history began, and today is no different. But you being basically an adolescent with no breadth of historical musical perspective (aka know-nothing doofus) I don’t expect any better. The laugh is on you bonehead.

  2. I hate when the feedback to stories like this is “rap is crap” or whatever. Whether you like or dislike the music is not the point.

    The point is the paradigm shift that’s happening. An independent release, on Billboard charts by streaming. The music industry is going through a major change (not necessarily good because I don’t think Spotify, Apple Music et al are necessarily good for artists).

    1. Even though it’s mostly true “rap IS crap” and people who like it stretch explanations as to why they do like it. I think people get accustomed to something they grew up with and so become apologists for it. I have very eclectic tastes and love music of all genre’s and periods, well almost all. Rap gives me nothing to hang on to like vapid vaporous calories. Of course everyone’s mileage varies on what they find musically acceptable. But I acknowledge your other more important salient points and the significance.

      The L.A. Times had articles over the weekend regarding how the lines are blurring more than ever between theatrical and television, which is nothing new but coming more to a head now with date and play delivery systems coming into place for new theatrical releases on cable and movie houses. There used to be a clear dividing line but stories are getting more compelling as are production quality in cable and independent TV fare. Personally I think the new cinema IS cable where show runners have an opportunity to tell 12 episode per season character building stories instead of one-off expensive tentpoles (which I guess still have their place even though to make one takes a laborious pace).

      The world is a-changin’ and unlike what others think here, when their dubious tastes are challenged, I am no cultural Luddite and work in the entertainment business. But I do know crap when I see or hear it, clueless and juvenile protestations to the contrary otherwise.

      1. Rap may be dross but its successful crossover with theatre & dance in Hamilton is a reminder of how brilliant new musical forms can emerge by combining dna from unlikely parents.

  3. And someone please calculate how much that equates to in real income for the artist (streaming vs sales).
    Manipulating the charts because streaming is killing real sale is not a vindication of streaming its just pushing a positive spin on what streaming is really doing which is killing the whole music industry.
    Yes streaming looks good on the face of it with spin but no real money earned to the artist. No quality time spent making the music of money to make better new music. Music will soon be like everything else Artists will be paying the corporate streaming company to have their music played while the music company keeps all the income from their service.
    Streaming is killing sales..with no gain for Artist or music in general.

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