“Apple plans to update Apple Music after the music streaming service received mixed reviews and got off to slow start last year, according to Bloomberg,” Amanda Gomez reports for TheStreet.
“The Cupertino, CA-based iPhone maker is improving the user experience on the application to make it more intuitive for subscribers,” Gomez reports. “Apple Music will also be altered to integrate the streaming service with music purchases as well as the online radio, sources told Bloomberg.”
Gomez reports, “‘Apple Music is underwhelming,’ BGC Partners analyst Colin Gillis told Bloomberg. ‘They have subscribers because of their platform. If you have that kind of subscriber base, you should have millions of subscribers.'”
Read more in the full article here.
MacDailyNews Take: The 10-month old Apple Music has surpassed the 13 million subscriber mark, up from the 11 million two months ago.
Yes, it needs work, but those results are hardly underwhelming – especially in the light of the counterintuitive mess that is currently being offered to customers.
As we wrote last July: Apple Music is the very definition of a diamond in the rough.
We have high hopes for WWDC.
Apple Music’s iOS 10 revamp to offer simpler UI, ‘huge artwork,’ and more – May 4, 2016
Apple preps sweeping changes to Apple Music – May 4, 2016
Spotify dims as Apple Music shines – April 27, 2016
Apple Music needs a web widget – March 8, 2016
Yet another example of how Apple Music is messed up – December 16, 2015
Apple admits it has ‘homework to do’ to improve Apple Music – September 3, 2015
Apple Music, both on iOS and OS X, is an embarrassing and confusing mess – July 10, 2015