Did Apple sell 50 million iPhones this quarter?

“Wall Street’s forecasts for Apple Inc. iPhone sales in the quarter just ending are between 47 million and 57 million, which is an extremely large spread, even for Wall Street analysts, who notoriously hedge their bets,” Douglas A. McIntyre writes for 24/7 Wall Street. “If Apple’s sales drop below 50 million, its shares will sell off, and an already big slip over the past year will get bigger.”

“The effects of the new iPhone SE may not help the quarter much because of its launch date,” McIntyre writes. “That means the aging iPhone 6 family will need to carry the load.”

MacDailyNews Take: iPhone 6s and iPhone 6s Plus just turned 6 months old. Even in tech time, that’s hardly “aged.”

“Can Apple sell 50 million iPhones in the quarter just ending?” McIntyre writes. “Its share price is off 15% in the past year. Short the 50 million iPhones, that number will get much worse.”

Read more in the full article here.

MacDailyNews Take: Ooh, scary.


  1. “Ooh, scary.” Actually, MDN, it IS . . . if you’re a serious AAPL shareholder (which we are). The market just LOVES to screw with the Apple Inc equity (witness the current 15% dip), so with ANY excuse to do so even more, it may be time to run for the hills for some of us. Can we count on you, your family, and your friends to step in with retirement savings to shore up the stock if the iPhone moves less than 50 million units? Didn’t think so. Talk is really, really cheap; investing in volatile equities usually isn’t.

  2. “The market just LOVES to screw with the Apple Inc equity…” Apple could sell 500 millions iPhone and shares could go down because, you know “it will be impossible to keep up with the growth”…

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