Apple begins production of Apple TV 5 with ‘dramatically improved’ performance, new functions

“The fifth-generation Apple TV will come into trial production in December and volume production in the first quarter of 2016, with Apple for the first time adopting a heat-dissipation solution for the set-top box to handle the device’s new CPU, according to sources from Taiwan-based supply chain makers,” Aaron Lee and Joseph Tsai report for DigiTimes.

“Apple is planning to adopt a new CPU for the fifth-generation Apple TV to dramatically improve the device’s hardware performance and will add new functions to help it no longer serve only as a set-top box,” Lee and Tsai report.

“Production is outsourced to Quanta Computer,” Lee and Tsai report, “instead of its existing [Apple TV 3 and 4] partner Foxconn Electronics.”

Read more in the full article here.

MacDailyNews Take: 4K UHDTV (2160p).

Apple should have future-proofed the Apple TV with 4K capability and no amount of apologists will be able to change the fact that, to the general public, Apple looks to be greedily setting up planned obsolescence with the current Apple TV by omitting 4K capability.

After all, if Ultra HD doesn’t matter, why do iPhones shoot in 4K and why have iMacs been upgraded to 4K and even 5K models?

All that said, the Apple TV is a relatively low-priced device and offers much, much more than just simply replaying video. 1080p is perfectly acceptable, will keep bandwidth demands lower for any Apple streaming service that may someday actually appear, and upgrading to 4K Apple TV units next year shouldn’t be all that expensive (especially if you simply sell your current Apple TV unit(s) and apply the proceeds). For the App Store, the Siri Remote and all it can do, and everything else the Apple TV currently offers, we highly recommend the device. It’s awesome, even in its spotty and unfinished state! We’ll just get our 4K content from the Netflix app built right into our Sony 4K TVs instead.

Now, cue the inevitable “4K doesn’t matter” comments from those who don’t yet own 4K Ultra HD TVs. We remember hearing the same exact type of comments when HD TVs first hit the market.MacDailyNews Take, November 12, 2015

SEE ALSO:
Jeremy Clarkson confirms new post-Top Gear Amazon Prime show will be in 4K – November 20, 2015
Why Apple TV doesn’t need 4K Ultra HD video – November 12, 2015
Apple TV and the 4K Ultra HD conundrum – October 8, 2015
Amazon embarrasses Apple with new 4K Fire TV box or something – September 17, 2015
Amazon unveils $100 Fire TV box 4K video support, Alexa voice control – September 17, 2015
With the all-new Apple TV, Apple changes the game, yet again – September 14, 2015
Analyst: Apple TV streaming service on the way, could cost at least $40 a month – September 14, 2015
Local media streaming app Plex coming to Apple TV – September 14, 2015
What Apple got right in Apple TV’s user interface – and what needs work – September 11, 2015
New Apple TV has the potential to do for television what iPhone did for mobile phones – September 11, 2015
Apple preps to conquer living room with all-new Apple TV – September 11, 2015
Hands-on with the all-new Apple TV – September 10, 2015
Gruber: Apple TV will define how all TVs will work in a few years – September 10, 2015
Here’s how much RAM is inside Apple’s iPhone 6s/Plus, iPad Pro and new Apple TV – September 10, 2015
New Apple TV sounds great, but where’s the 4K? – September 10, 2015

45 Comments

  1. People! Ask yourselves why Apple does not sell WAV in Music? It is because of the impracticalities of the high bandwidth required for little extra gain. IF, (and that’s a capital “if”) any gain al all.

    Now the reasoning isn’t EXACTLY the same for 4K, but it is similar. There is little 4K content and with mass adoption, there is “NOT a good way” to deliver it through the internet without consuming the whole backbone bandwidth.

    So there are a few hurdles to get through before 4K makes any sense.

  2. They need to work on the app offerings to make it worthwhile upgrading the hardware so soon. The serviceable market of people who have both the TV and internet speed to watch 4K content is fairly limited, certainly a small subset of people who might buy an Apple TV. Apple needs to really improve tvOS, maybe add some more apps of their own to really show it off. As it stands the new Apple TV is disappointing.

    1. Apple never let the limited range of new technology stop them before. Apple was selling Thunderbolt-equipped computers before there were any affordable Thunderbolt accessories.

      1. What “affordable” Thunderbolt accessories?

        I have yet to find a single TB accessory that isn’t way more expensive than a Firewire accessory of similar functionality.

  3. I have to disagree with MDN’s take, “. . . no amount of apologists will be able to change the fact that, to the general public, Apple looks to be greedily setting up planned obsolescence with the current Apple TV by omitting 4K capability.”

    If tv were an actual television set, then that would be true. Since it is just a set top box, Apple is following the same business model it uses across every single one of its product lines.

    Cinephiles may go along with MDN’s take, but I don’t think the general public will. Yes, there is some 4K content available now, but not enough to justify building in that capability. It is no different than when the first iPhone appeared using EDGE technology.

    1. Really, there simply isn’t enough 4K content to justify buying 4K TV… let alone anything else.

      It’s just that if you’re looking to buy a new TV you will be looking at some 4K sets simply because manufacturers are moving away from HD. Just like they started moving away from analog and non-HD products.

  4. This is obviously a BS rumor to be followed up with vague “production delays” resulting in the ATV5 being released at a later date.

    The good news is that the Apple TV has now officially received iPhone/Apple Watch level FUD worthiness.

  5. Never mind should of future proofed the 4th gen, or 4K does not matter chorus. What Apple is most likely doing is releasing the version that they intended to release at WWDC but were hamstrung from doing so due to Media Negotiations. Rather then reveal the new design ( do you think it took all the time to push out out another hockey puck or do you think Jony Ive would let that out the door as The Apple TV that will change TV. )
    Rather the punted and put at will be become the cheaper device and introduce the new shiny hardware with new interface grid and 4K when those deals are done.
    No use revealing anything new for the copying machines of Samsung and google to steal
    In the meantime they flood the market with a product to set the stage
    Check out my take on it @ talkmactech.com

  6. There are, I’m sure, several reasons why no 4K TV. Here are two:
    1. It doesn’t matter unless you have a really big TV and are sitting really close to it. Let it go, already, MDN. You are like a whining child who got great gifts at Christmas but still is complaining that Santa didn’t deliver them to you in person. It has nothing to do with planned obsolescence and greed.
    2. Even though there have been a few gens of Apple TV, this generation is an altogether different animal from a product development standpoint. It does not have to be the end-all, be-all golden moment product to be successful. Apple took some gambles on introducing this product and I’m sure they are learning a great deal that will benefit future generations. 4K was not necessary for this product to be successful and valuable for the people who buy it. 4K is of low importance compared with Siri, the new remote, app store and more memory from a product development standpoint. You can only bite off so much at one time and expect to deliver a halfway decent experience. So which is it, Apple is doing too many things and the experience is suffering or too few things and people have a temper tantrum.

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