“We can argue until the cows come home whether or not Apple’s co-founder Steve Jobs would do some of what CEO Tim Cook has done, but it should be obvious that Jobs gave something Cook cannot,” Wil Gomez writes for Mac360.
Fear.
“By all accounts, Jobs’ management style was much different than Cook’s. Think confrontation vs. collaboration and you’re probably close,” Gomez writes. “Since Jobs passed away, new products from Apple have gone into an interesting stage of evolution not seen often in the past. New products are announced, then launched, and then, over many months, brought up from the obvious beta stage to an acceptable version 1.0 product (but with a higher version number than 1.0).”
“Through the years, especially on hardware but software, too, Jobs pushed designers and engineers to deliver a usable, shippable, basic version of a product that would work great out of the box. Jobs acted as the company’s mental floss which issued a bit of pain to scrub away to build up of a substance with no value, but plenty of opportunity to cause damage,” Gomez writes. “If Cook does the same thing then it does not appear to be as visible because recent product launches– iOS and OS X, Watch, Apple TV, iPad Pro– all appeared publicly as more beta than finished products ready for prime time.”
Read more in the full article here.
MacDailyNews Take: There is a pattern of botched/incomplete launches from Apple Inc. under Tim Cook that is rather glaring and worrisome.
Apple’s management team should really stop whatever they’re doing right now and take a long, hard, cold look in the mirror. This is one time where Tim Cook & Co. really should be asking themselves, “What would Steve do?”
Because what Steve would do is push harder, not settle for less than the best and not be carelessly frittering away the brand equity that he (along with Jony Ive, Tim Cook, Phil Schiller, Eddy Cue et al.) worked so incredibly hard to build.
Rest assured that we’ll shut up about this when it’s fixed.
SEE ALSO:
It’s official: Apple debuts $79 Apple Watch Magnetic Charging Dock – November 18, 2015
New Apple Pencil stock begins arriving at some U.S. Apple Retail Stores – November 17, 2015
Apple’s new iPad Pro debuts with forced reboots, missing Apple Pencils – November 16, 2015
Apple’s perplexingly incomplete launch of the iPad Pro – November 16, 2015
Apple’s major problem is Tim Cook – November 16, 2015
At Apple, it seems as if no one’s minding the store – November 13, 2015
Publishers underwhelmed with Apple News app – November 13, 2015
Apple’s joyless iPad Pro launch: WTF are the Apple Pencils and Smart Keyboards? (4-5 weeks away) – November 12, 2015
Apple’s best days are behind it or something – November 7, 2015
Apple TV 4 is a beta product and, if you bought one, you’re an unpaid beta tester – November 5, 2015
Apple Watch has arrived for just 22 percent of preorder customers – April 28, 2015
Open letter to Tim Cook: Apple needs to do better – January 5, 2015
Tim Cook’s mea culpa: iMac launch should have been postponed – April 24, 2013
Tim Cook open letter: We fell short with new Maps app; we are extremely sorry – September 28, 2012
With obtuse iPad 2 launch, Apple fails to delight 49,000 customers per day – March 21, 2011
