“Popularized by chip maker Intel, ‘tick tock development’ has come to refer to a major change in a product followed by a refinement of that product. For several years, Apple has focused on large design changes every two years, with healthy, though arguably less showy, upgrades in between. This has resulted in the iPhone and ’s’ iPhone being considered iterations of one another, rather than whole sale new models,” Matthew Panzarino writes for TechCrunch. “I’m no analyst, but I believe that this is going to be a record ’s’ year in sales for the iPhone.”
“In our tests, there was a 56.5% increase in Geekbench benchmark scores from the iPhone 6 Plus to the iPhone 6s Plus. That follows a 97% increase from the iPhone 5 to the iPhone 5s,” Panzarino writes. “In comparison, there was only a 24.9% increase from the iPhone 5s to the iPhone 6. In terms of performance, the ‘tock’ years are really kicking the ‘tick’ years in the butt.”
MacDailyNews Take: All the more reason to drop the stupid “S,” and begin to name iPhones properly, for marketing purposes. There is no sound reason on God’s green earth for Apple to provide any reason for anyone to think this year’s iPhones are “iterations” when they are actually revolutionary devices.
“On the iPhone 6s and 6s Plus, the app switcher, the new camera and anything else I threw at it reacted with speed and a feeling of fluidity. Third-party apps like games aren’t really stressing anything inside these phones to the max yet, but Apple’s standard apps are performing incredibly admirably, as are all of the third-party apps I’ve loaded… The new fingerprint sensor is so fast that you can no longer tap the home button to wake your screen, because it will unlock instantly,” Panzarino writes. “Siri works better than ever, is more aggressive about offering you options and feels very, very useful. The integration with HomeKit, which I haven’t been able to test so won’t opine on too long, have solid potential to be useful — especially in conjunction with the Apple Watch.”
“Both the iPhone 6s and iPhone 6s Plus are worth your attention and, if it’s in your budget, a purchase,” Panzarino writes. “The camera alone is worth the price of admission — it’s truly great — the glimpse into the future of three dimensional computing is just a bonus.
Tons more in the full review – recommended – here.
MacDailyNews Take: Ladies and gentlemen: The world’s best smartphones just got markedly better!
Mossberg reviews iPhone 6s/Plus: ‘The best smartphone, period.’ – September 22, 2015
The Verge reviews iPhone 6s/Plus: ‘You should buy an iPhone 6S Plus’ – September 22, 2015
USA Today’s Baig reviews iPhone 6s/Plus: 3D Touch, great camera add up to tempting upgrade – September 22, 2015
Apple sees fastest iOS adoption ever with iOS 9 as iPhone 6s/Plus set to arrive on September 25th – September 21, 2015
[Thanks to MacDailyNews Reader “S. Mulji” for the heads up.]