“Apple Music is the right product at the wrong price,” Neil Cybart writes for Above Avalon.
“Music subscriptions based on human curation and discovery are the future, but putting more than 30 million songs behind a paywall won’t help facilitate widespread adoption,” Cybart writes. “Apple Music’s family plan option will give the service life, but more is needed. The free music subscription model will eventually be too difficult for Apple to ignore.”
“By pivoting to include free music, Apple Music will then be in a much better position to put the business of music on a path to sustainability,” Cybart writes. “The music industry needs its ‘App Store’ moment, and the combination of free music, Apple’s premium user base, and Apple Music’s Connect would be the closest thing yet to that vision becoming a reality.”
Read more in the full article here.
MacDailyNews Take: $4.99/month a the price Apple reportedly wanted from the labels, but were refused – would have been perfect in the U.S. Of course, the greedy music labels shot themselves in the foot because that’s what they do. Perhaps, if they ever wise up, Apple will get to $4.99/month in the U.S. after all.