“Contrary to an article in the Wall Street Journal, we at Destination Wealth Management believe Apple will be moving to the television market in a very big way,” Michael Yoshikami writes for CNBC.
“According to sources in Silicon Valley familiar with Apple’s thinking, Apple will enter into the television market in a huge way by providing an upgraded Apple TV CPU hub combined with a unique controller,” Yoshikami writes. “It is likely to include both Siri voice recognition as well as a touch-pad interface that could also include force touch. Additionally, the company will continue to expand into programming to replace the revenue streams lost because of the changes in music retail purchase preferences.”
“Whether or not Apple will provide a monitor to go with this Apple TV initiative is subject to debate and frankly irrelevant,” Yoshikami writes. “Apple will be happy selling you the brains of the TV and let you buy a compatible monitor from a whole list of vendors fighting it out to capture market share in this low margin product space.”
Read more in the full article here.
MacDailyNews Take: It’s actually not at all contrary to The Wall Street Journal‘s article as that article rather clearly reported that Apple wasn’t making an Apple ultra-high-definition television, but the company is “expected to unveil a slimmer version of its Apple TV box with a redesigned remote control and revamped software” along with being “in talks with programmers to create a bundle of TV channels delivered over the Internet to its devices.”
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