“The first hint that Cupertino finally is getting serious about supercharging Apple TV came at the recent Apple Watch event, when it slashed the price of the current hardware to an everything-must-go price of $69,” Tim Moynihan writes for Wired. “More telling, Apple’s website lists the price as ‘starting at $69,’ suggesting there’s a step-up model coming.”
“There’s been all sorts of confirmation—anonymous, of course—that an upgrade is coming. There’s supposedly a live-TV streaming service with around 25 channels ready for fall,” Moynihan writes. “t’ll reportedly cost more than Sling TV’s basic service but much less than Sony’s basic PlayStation Vue package, which has twice as many channels. Meanwhile, new Apple TV hardware could be announced as early as June at Apple’s Worldwide Developer Conference.”
“Based on all these reports and some of Apple’s own actions, it’s safe to say we’re looking at something more than a spec bump,” Moynihan writes. “Beyond the streaming and mirroring that Apple TV already excels at, there are five new opportunities that could set it apart from an increasingly crowded field.”
All the ways a new Apple TV could dominate your living room:
• A Cable Alternative That Works
• Apps for Your TV
• Games, Games, Games
• Whole-Home Control
• Seamless Ecosystem Interaction
Much more, including discussion of the bullet points above, in the full article here.
MacDailyNews Take: Apple TV SDK in June and the new “Apple TV” release in the fall? Or would Apple release the hardware to the public and the SDK to the developers and let the Apple TV apps accumulate over the summer?
We’d guess the former. Apple would let the anticipation build, plus, with Apple Watch and Apple Watch apps, we’ll have plenty with which to keep ourselves occupied over the summer. A new Apple TV would be perfect for holiday 2015 shopping season.
Analyst: Apple would burst into $35 billion home gaming market with new Apple TV App Store – March 23, 2015
All-new Apple TV set to bow in June: App Store-capable, A8-powered, Siri-enabled – March 20, 2015
Apple Internet TV service would awaken a sleeping Apple TV giant – March 17, 2015
The future of Apple TV – March 17, 2015
Apple in talks to unveil 25-channel online TV service in June, launch in fall – March 16, 2015