“Apple has walked the tightrope between ubiquity and coolness, attaining one without sacrificing the other,” Andrés Martinez, editorial director of Zocalo Public Square, writes via TIME Magazine. “The company just announced the most profitable quarter in U.S. corporate history, a three-month period in which it sold almost 75 million iPhones and 5.5 million Macs.”
“What’s most astonishing, given those numbers, is that Apple is far less ubiquitous than you might think,” Martinez writes. “It has plenty of room to grow. Indeed, it may only be getting started.”
“If you look at its existing product lines, Apple only dominates the tablet market,” Martinez writes. “The competing Android operating system runs more than two-thirds of the world’s smartphones. Apple ranks fifth worldwide in the number of computers sold, and third in the U.S. There is plenty of market share left for Apple to steal from others.”
Much more in the full article here.