Apple’s iPhone 6/Plus setting new records as iOS device users define the mobile lifestyle

“iPhones made up four out of the five best-selling smartphone models over the past three months, Kantar Worldpanel said today,” Jonny Evans reports for Computerworld.

MacDailyNews Note: iPhone 6 and iPhone 6 Plus debuted on September 19th, 2 months and 15 days ago, so the full impact of iPhone 6/Plus in not yet included in Kantar’s rolling three-month reports.

“The latest Kantar Worldpanel ComTech smartphone sales data for the three months to October 2014 shows that the iPhone 6 has increased Apple’s sales share in almost every major market,” Evans reports. “Dominic Sunnebo, strategic insight director at Kantar Worldpanel ComTech, said: ‘Apple has experienced a huge jump in sales share across almost all major markets thanks to the launch of the iPhone 6. In major European economies, the US and Australia, Apple’s share of sales has risen.'”

“IBM tells us that iOS devices accounted for 22 percent of the total online sales for Thanksgiving and Black Friday in the US, nearly four times Android’s pathetic 6 percent,” Evans reports. “Similar data from Adobe, which claims iOS users drove 79 percent of mobile sales revenue while Android users generated 21 percent.”

Read more in the full article here.

Related articles:
iPhone 6 Plus steamroller: Apple grabs 41 percent of ‘phablet’ market in first month – December 3, 2014
Even Apple is surprised by massive iPhone 6/Plus demand – December 3, 2014


  1. The main question is, what is going to be iPhone’s share in August, when the world is pretty much sure that iPhone 7 will be coming out any day.

    The great thing about Apple’s annual upgrade cycle is that when the new models come, they obliterate the competition with all the pent-up demand. The flip-side, however, is, due to such predictability of new releases, and significantly slower refresh cycle, many consumers will either delay their purchase until the refresh (which is fine with Apple), or forget about waiting and go get a competing newly released device.

    So far, the strategy has been working well for Apple, since they were always able to sell everything they make, and were never forced to offer meaningful discounts for the latest models, not even in August.

  2. I wonder what Apple will add to the 6S to make it as attractive as the 6/plus? If they do not beat 6/Plus 2014 launch numbers, Apple will be savaged. Given how popular the current phone is, and the pent up demand, it may be a difficult task.

  3. I personally feel that iPhone 6/6+ the worst of the iPhones design wise, definately better than the droids duds.
    4S was the sweet spot in iphone design, maybe 5/5s/5c with the same thickness to accomodate a bigger battery and a better battery life would have been a good evolution.
    I am holding on to my 4S and hope that they will release a iPhone mini/6S with a 128 Gb memory and a 3.5″/4″ screen, in the mean time I am upgrading my iPad2 to iPad Air 2. I dont need a Phablet I need a mobile phone which will serve my purpose untill I get to my ipad or a macbook for a complete wholesome expierience. Apple are you listening? Please.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.