Macintosh leapfrogs iPad to become Apple’s second biggest-selling product line

12 years ago

“During a quarter marked by frenzied demand for the latest iPhones, Apple Inc. logged its biggest sales gains with a product heading into middle-age: the Mac,” Daisuke Wakabayashi and Shira Ovide report for The Wall Street Journal.

“On the 30th anniversary of the first Macintosh, a 21% jump in unit sales helped Apple’s computer line leapfrog the sagging iPad to become the company’s second biggest-selling product line, just behind the iPhone,” Wakabayashi and Ovide report. “Demand for Macs rose amid falling sales of Windows PCs, giving Apple more than 6% of the global PC market, according to the research firm IDC. That percentage is Apple’s highest market share since 1995… The Mac gained market share in 33 of the last 34 quarters, lifting its share from 2.1% in 2006, according to IDC.”

“Ali Mirza, a 21-year-old law student at the University of Edinburgh, said he bought a Lenovo Y500 laptop last year after years of owning a Mac. He thought the Lenovo would provide better value because it had higher specifications at a cheaper price. But as problems with his computer piled up, Mr. Mirza decided to go back to a Mac. He purchased a 13-inch MacBook Pro last week,” Wakabayashi and Ovide report. “‘A computer is more than the sum of its parts,’ said Mr. Mirza. ‘I could get a cheaper computer, but I probably wouldn’t get the same value out of it as I would out of a Mac.'”

Full article here.