“There’s been a lot of talk lately about how Apple is finally making big inroads into the enterprise. Most of the hubbub centers around a new study by Dimensional Research for JAMF Software, finding that use of Apple products in the enterprise has doubled in the past three years,” Fredric Paul writes for Network World. “The study – called Managing Apple Devices in the Enterprise: A Survey of IT Professionals—is a little fuzzy on calling out the various products, but most of that increase is no doubt due to the rise of the iPhone and iPad.”
“So what about the Macintosh in the enterprise?” Paul writes. “Is the expiration of Windows XP and the relative unpopularity of Windows 8 finally driving corporate America to the Mac? That would be big news, as the Mac’s enterprise penetration has traditionally languished below 10%.”
“From my perspective in the tech-crazy San Francisco Bay Area (home to Apple, of course, but also to Intel, HP, and other traditional tech vendors), Macs have cemented their position as standard-equipment at web companies large and small” Paul writes. “That’s true for one-person startups setting up shop in the local Starbucks, but also for the fast-growing midsize companies that are engine of the modern web economy. Perhaps more importantly, Macs also dominate at the titans of the web world, like Google, Facebook, and Twitter. Seeing someone from these types of companies toting a Windows computer (or even a Microsoft Surface) is unusual enough to stick out like a sore thumb, and often engenders gentle ribbing.”
“Does that mean the Fortune 500 is about to ditch all their clunky old Windows laptops for sleek MacBook Airs? Not likely. Change comes slowly in large organizations,” Paul writes. “But the survey found that the biggest reason for Apple’s bigger role in the enterprise was employee choice, and BYOD policies may let more employees choose Macs.”
Read more in the full article here.
MacDailyNews Take: The IT doofus gatekeepers are dying off and with them go the artificial walls that were keeping out superior computing solutions from Apple.
Death is very likely the single best invention of life. It’s life’s change agent. It clears out the old to make way for the new. – Steve Jobs
Related articles:
Enterprise use of Apple products rising frantically, but IT resources lagging – June 11, 2014
New Apple iOS 8, OS X Yosemite features aim to boost enterprise sales – June 7, 2014
Apple computing devices surge in corporate, retail; productivity increases – January 9, 2014
Analyst: Apple iPad makes big enterprise gains as Android tablets fail to take hold – December 3, 2013
Apple’s iOS dominating in the enterprise – October 18, 2013
Over 95% of custom apps developed by businesses are written for Apple iOS devices – October 17, 2013
BYOD boosts Macs vs. Windows PCs: The final barriers to widespread Mac adoption in the enterprise are eroding – February 19, 2013
Mac attack: The world finally begins ultimate personal computing upgrade – January 17, 2012
Apple Macs continue to invade the enterprise – September 5, 2012
Gartner: Apple Macs invading the Windows PC-dominated enterprise – June 6, 2012
Mac Attack: Get ready IT doofus, your world is about to be turned right-side-up – November 28, 2011
Hell freezes over: Forrester urges IT to support the Mac – October 27, 2011
Corporate Mac sales surge 66% as Apple makes huge enterprise gains – May 20, 2011
Mac vs. Windows in business case study: Macs have 1/3 fewer problems that are solved 30% faster – June 2, 2008
CIO: Apple’s Mac OS X is the most cost effective operating system – September 24, 2007
Apple Mac desktops, notebooks top PC Magazine’s Annual Reader Satisfaction survey – again – September 18, 2007
CIO: Eight financial reasons why you should be using Apple Mac – August 01, 2007
Switching business from Windows to Mac offers significant savings – July 23, 2007