Site icon MacDailyNews

Former eMusic CEO explains why Apple wants to buy Beats

Former eMusic CEO Adam Klein discusses the online music business and why Apple wants to buy Beats Electronics on Bloomberg Television’s “Bloomberg Surveillance.”

[Apple] has got to be at the party and it’s late and this is the quickest way to get there.

They have to have a forceful streaming presence… It’s the only format that’s growing…

For [Apple] to build it would take too long. — Former eMusic CEO Adam Klein

Direct link to video here.

Related articles:
Apple’s deep ties with Jimmy Iovine key driver of Beats deal – May 12, 2014
Removal of Dr. Dre video about Apple-Beats deal likely means acquisition is real and imminent – May 10, 2014
Game changer: Apple buying Beats could radically transform the digital music business – May 9, 2014
If Beats deal happens, Apple is acquiring a fad, not quality, and that is troubling – May 9, 2014
If Apple’s really buying Beats, here’s hoping it’s brilliant in a way which isn’t immediately obvious – May 9, 2014
The reason for Apple’s $3.2 billion interest in Beats? Spotify – May 9, 2014
Apple buying Beats Electronics: Its best idea since the iPad? – May 9, 2014
Why would Apple want to blow $3.2 billion on Beats Electronics? – May 8, 2014
Apple in talks to buy Beats Electronics for $3.2 billion – May 8, 2014

Exit mobile version