Automatic bra can only be opened by true love – and an iPhone (with video)

“This must be just about the worst gadget ever, which of course makes it the most fun to write about gadget ever,” Charlie Sorrel reports for Cult of Mac. “It’s a love-detecting bra, which will only open its front clasp if ‘true love’ is detected. Where ‘true love’ means ‘iPhone’ and ‘detected’ means Bluetooth.”

“The video is really worth watching (just wait a second to get past the annoying scene-setter at the beginning), showing scientists, bras popping off busty mannequins and the ‘science’ behind the True Love Detector,” Sorrel reports. “The bra works by measuring the wearer’s heart rate, and sending the reading to an iPhone app. The app then determines the true-love quotient and – if it is reached – pops the clasp, freeing the breasts within. And of course, a raised heart rate is the perfect error-free metric for determining whether to unclasp a boulder holder.”

Read more in the full article here.

MacDailyNews Take: The perfect marriage of biometrics and fashion. Finally, science and technology applied to solve worthwhile problems!

[Thanks to MacDailyNews Reader “Arline M.” and “Sarah” for the heads up.]


  1. Wow a bra that opens up in the front. Revolutionary. Now maybe women will actually become aware that there are bras that open up in the front and that you might find them without having to go to a half dozen stores and getting strange looks from the sales staff.

    Nursing bras excluded of course.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.