According to Counterpoint’s Monthly Market Pulse report for October 2013, Apple’s iPhone 5s continued to be the bestselling phone globally during October. iPhone 5s sales saw an upward sales momentum as Apple continued expansive roll-out for its flagship model thus further widening the gap with Samsung’s Galaxy S4. Apple’s iPhone 5s topped the best-seller’s list despite the component shortages causing long waiting periods in several channels. However, Counterpoint expects supply constraints to ease resulting in supply to meet a relatively stronger demand in November and December.
Apple’s iPhone 5s helped Apple surpass Samsung in the U.S.A. as well as maintain its leadership position in the Japanese smartphone market during October. Apple’s smartphone marketshare climbed to 12% mark in China in October, instantly making it the 3rd largest smartphone player in the market up from a modest 3% share in September. iPhone 5s definitely was more successful in China vs. iPhone 5 in terms of overall sales in a month. Also, with the China Mobile deal on the horizon, Apple iPhone 5s at all three carriers will boost overall iPhone 5s sales in China. This might propel Apple to the #1 smartphone player in December or January in China smartphone market (unit) share.
Source: Counterpoint Research