“If Apple CEO Tim Cook leads according a metaphor, it must be ‘slow and steady wins the race,'” Jason Hiner writes for ZDNet.
“Since taking the reigns from Steve Jobs in August 2011, Cook has guided Apple with a careful and conservative hand,” Hiner writes. “There’s been very little drama, very few bold moves, and lots of measured, incremental steps. Depending on how you look at, you could see Cook’s first two years at Apple as characterized by understated confidence or tentativeness. Most of all, Cook has avoided taking any big risks. ”
“While few would argue that Apple has been ‘standing still’ in the Cook era, so far it bears more similarities to the Sculley era than to the 15-year innovation streak of Jobs’ second tour in Cupertino,” Hiner writes. “Cook and Apple will need to get more aggressive in 2014, and there are signs that it could happen.”
Read more in the full article here.
MacDailyNews Take: As we’ve been saying repeatedly since last May:
iPhone was released 5 years, 7 months, and 19 days after iPod.
iPad was released 2 years, 9 months, and 5 days after iPhone.
Tim Cook has been Apple CEO for 2 years, 2 months, and 4 days.
The myth of Steve Jobs’ constant breakthroughs – September 25, 2013