CNNMoney: Apple’s new iPad mini with Retina display is now the most important iPad

“Sure, Apple introduced a thinner, lighter, faster iPad Air on Tuesday,” CNNMoney opines. “But the updated iPad mini was the star of the show.”

“The new eight-inch iPad mini now matches the larger iPad Air in processor power, screen resolution and battery life. It runs all the same apps,” CNNMoney writes. “But the iPad mini has two things that make it more attractive to many consumers than the iPad Air: It’s easier to handle, and it’s $100 cheaper.”

“By putting the smaller iPad mini on level ground with the iPad Air, Apple tacitly announced that it is focusing its tablet strategy on the iPad mini. Despite all the marketing theatrics surrounding the iPad Air, make no mistake about it: the iPad mini is THE iPad now,” CNNMoney writes. “Looking forward, the upgraded iPad mini should be the better selling iPad. Unless you have a real, tangible need for the extra real estate on your tablet screen, there’s no real reason to buy the iPad Air.”

CNNMoney writes, “That’s not to say that the iPad Air will fade into total obscurity. Creative types, professionals in specialized fields, and road warriors still hell bent on using their iPad as a laptop will find utility in the iPad Air. But for anyone who is primarily looking for a media consumption device, the iPad mini is more than game.”

Read more in the full article here.

MacDailyNews Take: Our poll, while admittedly skewed by a tech knowledgeable sample, begs to differ with 64% currently choosing the 9.7-inch iPad Air over the 7.9-inch iPad mini (36%).

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