Apple posts iPad Air videos, TV commercial

At just 7.5 mm thin, weighing only one pound, and with the advanced A7 chip, iPad Air is incredibly light and powerful.

But it also comes with all the capability of iOS 7. And iPhoto, iMovie, GarageBand, Pages, Numbers, and Keynote are now available free.

So the possibilities for what you can do with it, and where you can take it, are virtually limitless.

Direct link to video here.

Over the past three years, iPad has helped people transform business, education, entertainment, health, and many other fields. Apple wanted to document those changes. During three weeks in September and October of 2013, Apple traveled the world to see how people are using iPad. Here are some of the examples they found.

Apps included in the video:
PDF Expert
Dartfish Express
Coach’s Eye
Benthic Transect
Topo Maps for iPad
MotionX GPS HD
GoodReader for iPad
StageWrite for iPad
Fraunhofer MEVIS Liver Explorer
junaio Augmented Reality Browser
Clinometer HD
IMAG-N-O-TRON: “The Fantastic Flying Books of Mr. Morris Lessmore” Edition
Stop Motion Studio Pro
SketchBook Pro for iPad
Procreate – Sketch, paint, create.
Traditional Furniture
Magic Piano by Smule
djay 1
Theodolite HD

Direct link to video here.

Apple’s iPad “Pencil” TV spot:

Direct link to video here.


  1. I am looking forward to seeing some real advertising by Apple. Maybe, take a billion with some talent. (NOT THE PEOPLE THAT DID THE COLOR AD PLEASE.)

    Apple did the best ads. Lets do some more!

  2. I want one – as does a few hundred thousand of my closest friends… 😉

    I also want to know about the case the SCUBA diver was using. That was for deeper than 6 feet – she was down next to that shipwreck. I soooo want one of those!

    1. Google “iPad dive housing”; I just did and was surprised to learn there were half a dozen of them. I didn’t see any that looked exactly like the one in the video, but there were definitely a couple of cool housings that were good to 200-300 foot depth. Very cool!

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