Desperate Microsoft wants to pay you at least $200 to trade in your iPad for a Surface tablet

“After recruiting Siri to bad-mouth the iPad, launching an iPad comparison site, and picking on the iPad mini, Microsoft now wants to buy your Apple tablet,” Tom Warren reports for The Verge.

MacDailyNews Take: We love the smell of Microsoft desperation in the morning!

“The Surface maker has launched a promotion at its brick-and-mortar stores in the US that lets iPad 2, iPad 3, and iPad 4 owners trade in their tablets for at least a $200 gift card,” Warren reports.

MacDailyNews Take: You know, those empty areas inside a handful of malls that look like Apple Retail Stores as if designed by blind community college freshmen sucking on the blue keg.

Big Dummy BallmerWarren reports, “The devices have to be ‘gently used’ and the offer is only available in Microsoft Stores in the US and Canada, and not online. The deal is designed to convince iPad owners to switch to Surface tablets. Microsoft was forced to cut its Surface RT price by 30 percent worldwide after slow sales of the devices and a $900 million write-down. The company has also cut its Surface Pro tablet by $100 recently.”

Read more in the full article here.

MacDailyNews Take: In related news, the local sewage plant is offering at least $200 for anyone willing to trade in their bottles of Dom Pérignon…

[Thanks to MacDailyNews Reader “Tom R.” for the heads up.]


    1. Ouch!
      Microsoft is going to earn a truckload of money, not by selling their own tablets that nobody wants, but by selling those returned iPads thru intermediaries (i.e., MS employees in disguise).

  1. Actually Microsoft real plan is take people iPad to the back the store and stick a Microsoft logo on the iPad home button , then call it surface, and sell that to the next customer with the gift card~ well play Microsoft !

    1. MicroSoft Surface proving that shit can have a kickstand. The best innovation on the thing is the skin cutting kick stand. If you try to re-enact their amazing dance from their wonderfully produced commercial expect to bleed. If you buy one expect to bleed. New plan kill the surface and turn it into a portable touch screen Xbox.
      How about loading android on it? Get your kid one for Christmas so they have a reason to hate you when they grow up.

  2. you should have seen the apologists defending this move on cnet. as if it was msft’s business strategy all along to cut the price of the RT by 50% and offload the unsold inventory to school all along. hilarious

    those of us who have been paying attention to the same tired business model of shoehorning a full blown desktop OS on less than mediocre hardware specs in a tablet pc saw the writing on the wall when msft announced the surface DOA.

    at least their previous forays into selling tablet pcs did not cost them nearly 3 billion dollars in less than a year.

    1. What irks me is that I am constantly correcting family friends who read CNET, ZDNET and believe that crap. I don’t blame them because those are the sites they know about or told by work people to read. When they see 10 articles bashing Apple and only 2 articles that we know are truthful, who do you think they believe first?i have to prove it them personally and point them to sites to get the facts straight.

      1. oh man I am all cnet, you can see the battles I have one against the FUD parade from the iHaters. people over there still M$FT saved APPL in the 90s, instead of M$FT settling out of court for piracy of the lisa, Macintosh and wholesale theft is QuickTime codecs. most of the cnet-ers info is completely wrong APPL from the 90s to present day.

        if anyone is curious or want to provide support, my username is the same over at CNET. I have had some epic wins on quite a few trolls over there.

  3. Easy now MDN. Our local community college (Forsyth Technical Community College) has outperformed many prestigious, 4 year, nationally recognized commercial interior design programs. Don’t be hatin’.

    1. I think this is Microsoft’s new profit strategy. Dupe someone into taking $200 of inventory off their hands, in return for getting their iPad which MS can then turn around and sell for a profit.

      Have to admit its a better idea than anything they’ve tried before.

  4. Well, goldurnit and tarnation! My iPad 1 doesn’t qualify me for M$ 200, so I guess I don’t get a cheapo Surface. Hold on though! all I’ve gotta do is wait a few months and MS will get to slash the price again.

    Pity I wouldn’t take a Surface as a present.

  5. If Jed Clampett of ‘The Beverly Hillbillies” were reading this, he’d say, “Pitiful! Just Pitiful.”

    Then in reference to MS CEO Steve Ballmer, Jed would say, ‘One of these days, I gotta have a loooooooooong talk with that boy!”

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