Apple finalizing lease for newest retail store in Paris

“More than 12 years after Apple’s Sr. VP Retail declared the Champs-Élysées (Paris) as the place to be for any retailer, the company is finalizing a lease for a store in another area of the city—the Left Bank,” Gary Allen reports for ifoAppleStore.

“According to a Le Parisien story posted today and confirmed by other sources, Apple has reached agreement on store construction terms, and is completing lease negotiations for space inside the Marché Saint-Germain mall,” Allen reports. “The location is just a 15-minute walk from Notre Dame Cathedral, the Louvre Museum and other major tourist sites.”

Allen reports, “The building is managed by the Belgian-based company Banimmo and covers an entire city block.”

Read more in the full article here.

8 Comments

  1. This will be the 17th Apple Retail Store in France, and the 3rd in Paris. Maybe Microsoft will open one of their pop-up kiosks across the way, giving out free souvenirs of Notre Dame—les gargouilles—or even better, Écran bleu de la mort paperweights

  2. How about Apple just tears down the Eiffel Tower and puts an Apple store the same height in its place. Make sure tourists and visitors have to pass by thousands of Apple products before they get to the observation deck. I love it.

    BTW, how many Microsoft stores are there in Paris? I’m sure all the Parisians are aching to get their hands on the Surface RT.

  3. Smart move. Retail is location, location, location. While the new store site is convenient to key tourist sites as mentioned above, it is also convenient to a large and affluent number of residential Parisian arrondissements (neighborhood districts). It’s not just the visitors to Paris who would need to visit an Apple store – word has it les Parisians also use Apple products and services as well.

    Tres magnifique!

  4. Is this really news? Are we going to get another notice when it’s signed, then when construction begins, etc?

    How about just waiting until the store opens. Who has the time or cares about these little events. If this was a site dedicated to retail space that would be different. But it’s not. Or shouldn’t be.

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