“Microsoft today confirmed what many analysts suspected, that it has cut prices of Windows 8 and Windows RT licenses to hardware partners building smaller-sized tablets as a way to drop device prices and juice sales,” Gregg Keizer reports for Computerworld.
“Analysts questioned whether the cuts are enough to dramatically lower tablet prices and spur sales, and were skeptical that Office would be a big draw for consumers, who purchase the bulk of tablets,” Keizer reports. “According to the Wall Street Journal (paid registration required), the head of Microsoft’s OEM division, Nick Parker, said the company has expanded its discount from Windows 8-only to also include Windows RT, the spin-off that has failed to gain traction in the market.”
Keizer reports, “Parker confirmed the discounts at the Computex trade show in Taipei, Taiwan, which opened Monday. Along with the discounted licenses for Windows 8 and Windows RT, Microsoft is also bundling Office Home & Student 2013 with Windows 8 on the smaller tablets, said Tami Reller, the CFO of the Windows group, also from Computex.”
Read more in the full article here.
MacDailyNews Take: GWAK.
[Thanks to MacDailyNews Reader “Tayster” for the heads up.]