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Google’s monetization of Android – or lack thereof

Sal Marvasti poses three questions via Seeking Alpha:

• If Android phones outsell iPhones and Windows Phones, why do developers still prefer to write for Apple first? (maybe we should ask Seeking Alpha)

• Why does Android’s higher unit sales provide no financial benefit to Google investors (as of yet)?

• Why did Google leave out international language support for Android regional builds? Why did Google try to fix internationalization half-heartedly in Android 4.1?

“These questions are important if you are an investor in online smartphone-related businesses, whether in app developers or content providers like Facebook, or Google itself,” Marvasti writes. “In the rest of this article, and possibly a future follow up, we will attempt to give our view of the answers, drawn from third-party research and our own proprietary and non-public models.”

Marvasti writes, “Google’s Android is the most popular smartphone mobile OS, but many are unaware of its monetization for Google. We will demonstrate why it cannot be half as good or as important as Google claims.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Chris” for the heads up.]

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Apple’s iOS over 4 times more valuable to developers than Android – June 7, 2012
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Study: iPad users more likely to buy – and buy more – online than traditional PC users – September 29, 2011
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iPhone users smarter, richer, less conservative than Android phone users – August 16, 2011
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Study: Apple iPhone users richer, younger, more productive than other so-called ‘smartphone’ users – June 12, 2009
Nielsen: Mac users are better educated and make more money than PC users – July 12, 2002

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