Survey: 53% of smartphone buyers plan to buy an iPhone 5, only 35% plan to settle for Android

“Piper Jaffray’s Gene Munster has been analyzing Twitter comments and polling a group of more than 800 consumers to try to gauge demand for Apple’s iPhone 5,” Philip Elmer-DeWitt reports for Fortune.

“Interest in buying an iPhone 5 in the next three months jumped from 47.7% to 54.9% after it was introduced and has remained above 53%,” P.E.D. reports. “Interest in Google (GOOG) Android phones fell in September (to 35.2% from 39%).”

P.E.D. reports, “Microsoft’s Windows Phone (currently at 6.5%) and Research in Motion’s BlackBerry (4.9%) trail far behind.”

Read more in the full article here.


  1. Question… Why is it that Surveys always seem to favour iPhone yet the world-wide numbers never bear witness? I understand propaganda from all pro Apple pundits including reviewers, stockbrokers, blogs etc… but the validity to these surveys are questionable at best.

    1. That’s easy. Many people who end up with Android don’t generally plan to just as people who planned to buy an iPhone don’t go through with it.

      Also the sales numbers for Android are often estimates, we don’t know collectively how many are sold or why they are purchased.

    2. Surveys are usually conducted in the developed world, and pretty much most of them in the US. Android’s market share advantage comes from $100 phones, sold throughout developing countries in Asia, Latin America, and since recently, Africa as well.

      Average sales price for the iPhone is somewhere around $660 (between 4, 4S and 5). Average sales price for all androids of the world is less than half that (around $320). When we take into account that there are plenty of high-end Androids that cost $600, it is clear that Android is building the market share with phones that retail for $100 (Huawey Comet and similar junk). These devices are Android phones just because they run the OS. Otherwise, as smartphones, the are quite useless. A large majority of Android owners use their “smartphones” the same way they used their old “dumbphones” (voice, text, MP3 music, taking pictures, and perhaps Facebook, Twitter and similar). Because most of popular apps either won’t run, or run so slowly as to be useless.

      Comparison between iOS and Android is disingenuous. Android is (probably deliberately) such a broad and vague definition that it includes stuff that can in no way be compared to the iPhone. There should be no surprise that developers still don’t bother to go there first (if at all).

    3. IN the US and a few other technologically advanced countries -most phone selling dealers push android hard. Unsuspecting and ignorant people fall for this. When I bought my iPhone, I announced first thing that is what my wife and I wanted, still they asked me to consider the android as an option.

      The tale of effectiveness (to me) is this: Android does outsell (because of cheapness) iOS in phones by a 3 to 2 or 2 to 1 margin. But tracking the OS usage on the internet, the iOS devices come in at a very high rate compared to androids. The meaning is that other than techies, users have no clue and buy a smart phone because the sellers sells it. iPhone users learn to use theirs.

    4. Depend on what number you are saying don’t bear witness.

      1) If you look, admittedly I only travel primarily in the US and western Europe however, when you look at what people are carrying and using it is predominantly iPhones.

      2) If you look at actual web use figures (by scores of metrics) again you come up with predominately IOS use.

      Now on the other hand if you use Googles nebulous (and unsubstantiatable) “activation figures” or attempt a tally by combining “shipping” sales (rather than actual sales) of various handsets then you come up with the “android is winning” metric.

      However, the top two (three including the surveys) are legitimate ways to sample, the last couple are notoriously manipulated (channel stuffing, etc) and googles “activation” are likely about as reliable as Eric Schmidt’s word.

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