Enderle: Apple iPad could dominate; pad market much more like iPod than PC

“Right now, the tablet market, which is beginning to cannibalize the PC market, is looking far more like the iPod market — including Apple’s dominance of it. Currently Apple is shipping at a rate of around 20 million a year and selling out, while the entire aggregation of competitors is shipping less than 5 million, with much of the product unsold,” Rob Enderle writes for TechNewsWorld.

“There is this debate going on in the analyst community with most arguing that the tablet market is like the PC market was, and Apple will once again be overwhelmed — in this case largely by Google and Android,” Enderle writes. “But a few of us, mostly me, are arguing that it is behaving much more like the iPod market, and Apple will emerge preeminent unless something big changes.”

MacDailyNews Take: Yeah, mostly you. Pfft.

Enderle writes, “Making this personal, my brother just asked for a tablet for his birthday. He didn’t care what kind, but based on his spec, only the iPad will meet his needs. Now when I can’t buy a product for someone who doesn’t even like Apple that isn’t an Apple product, we have an iPod market.”

Full article here.

MacDailyNews Take: By SteveJack: Yes, the fact that Enderle basically agrees with me is not only nauseating, but – for a fleeting second – actually made me reassess… Nope, I’m still right. Enderle has either been reading MacDailyNews for quite some time or the end is nigh.

46 Comments

  1. It won’t last – he’s only being like this because his check from Microsoft’s PR dept was late again.

    I mean even the worlds biggest tech retard can have a momentary relapse once in a while but that’s not what happened here.

  2. If Enderle is right, then all the competitors should see the writing on the wall: instead of blindly rush into the tablet market, they should apply to Apple to manufacture cases and useful add-ons for the iPad.

  3. not to pick nits when MDN is quoting nitwits, but I will:

    Apple holds 100% of the iPod market. Apple is the only company that makes iPods. He could be talking about the mp3 player market but with Enderle you can never assume he knows what he’s trying to say.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Tags: