iPad 2 sold out at Apple, Best Buy, Target, Walmart, AT&T, Verizon retail stores

A virtual flood of emails from MacDailyNews readers reports iPad 2 sold out shortly after going on sale at Target, Best Buy, Walmart, AT&T, and Verizon retail stores in locations across the U.S. Apparently, many of those retailers had extremely limited supplies and model choices. For example, many report that some relatively far-flung Target locations had just 5 iPads total and only one model (16GB Wi-Fi-only in black). Some – AT&T retail outlets, for example – had none in stock at all, instead referring customers to order online, which shows shipping estimates of 2-3 weeks.

Apple Retail Stores seem to have fared only slightly better. Extremely long lines (cough – Gene “Don’t Expect Long iPad 2 Lines” Munster – cough) have been reported (and photographed) nationwide. We have reports that many Apple Stores quickly ran out of iPad 2 inventory as they shuttled hundreds of customers through each store starting at 5pm local time on Friday evening. One common refrain: “I’ve been to them all, iPhone and iPad launch days, and this one had by far the longest line!”

Interestingly, from the reports we have, 3G AT&T models seem to have been the first to go at the locations we’ve heard about from readers. In some locations, white iPad 2 models dried up first, in others, the black models were gone almost immediately. Of course, we have no way of telling if those models were in shorter supply or if they were actually the most popular.

Apple’s Online Store currently shows shipping times for all eighteen iPad models of “2-3 weeks.”

Our takeaway: Apple iPad 2 launch was a major event across the U.S.A. Apple’s supplies were inadequate to satisfy extremely high demand and many customers waited hours on line only to be turned away shortly after 5pm local time. It’s a nice problem for Apple to have, but it’s a problem nonetheless. Apple needs to get more iPads made and delivered to stores yesterday. That statement will likely hold true for weeks, if not months to come.

Apple could have sold many, many more iPad 2 units than they did yesterday, if they had adequate supply levels. Apple either severely underestimated demand or their supply chain screwed up somewhere along the way and couldn’t deliver anywhere close to enough units to retail. The company turned away many, many thousands of disappointed potential iPad customers empty-handed yesterday. That is never a good thing.

One thing Apple should do immediately is bring back the availability tracker – by iPad model, please! – on their website, so iPad 2 hunters can find Apple Retail Stores that have stock.

MacDailyNews Note: If anyone has info about iPad 2 availability anywhere, please let us know below (after you snag yours).

75 Comments

  1. The big difference between this launch and the other iPhone launches I’ve been to is that the Apple Stores had far less inventory this time around. The stores I visited yesterday were all totally sold out within the first hour they went on sale and were already turning people away before 6pm. That didn’t happen at any of the iPhone launches I’ve been to. At those they had plenty for everyone, it just took a few hours of waiting sometimes to get one. Apple wanted to create publicity and shortages for this launch and they got what they wished for.

  2. I think Apple made the strategic decision to go ahead and release the iPad 2 as soon as possible (instead of delaying a few more weeks in order to build up sufficient inventory) in order to take the wind out of the sails of the Xoom and any other would-be competitors.

    I don’t know that it’s a bad gamble on Apple’s part.

  3. i was in line at Best Buy in Fayetteville,AR and was told 3 different amounts they had. I sent my wife all over town and found out that Target had 5 and she was #2 in line. I guess I am one of the lucky ones. We went back to Best Buy to get the case and zagg, they said they got 120 units, but were sold out.

    1. I checked 3 Wal-Marts in Southern AR, none even got a shipment, nor the Targets. The ATT stores didn’t have the 3G, but the Verizon store did.

      The local Best Buy had all models and colors…..except 3G. They had an ATT rep to sell MyFis which require a contract.

      Went all the way to Little Rock and got the last black 16 GB ATT 3G.

      Now as soon as my daughter, girlfriend and three grandkids finish playing with it (sleep) I will be able to……recharge it.

  4. 14th on line at Pentagon City Mall Apple Store (got here 1.5 hours before they opened. Got reserve ticket. Now there are two lines: one for those whose desired iPad 2 is in the store; one for those hoping a shipment arrives soon. Lines total over 200 now easily.

  5. Just like when the iPhone was introduced, the stores in the rural areas have overstock. I had no problem getting an iPad2 yesterday evening at the local Verizon. This is a non-issue if you’re not all bunched up like mindless rats in cement canyons. While people were waiting hours in the city, all they had to do was drive a leisurely, fresh air-filled, 45 minutes into the cornfields and pick one up. No waiting, No worry. No long lines of noisy people. No big deal.

    Our locals stores still have them in stock, getting dusty on the shelves, and the city idiots are still be waiting at home for the next few weeks.

    City Rats: Google a map of your city. Find a small town about 1 hour drive away. Find their local Verizon/AT&T, and go get one. Geeeesh! While you’re there, grab a burger at the local diner or corner bar and discover what fresh REAL food tastes like.

    1. Sound’s like someone (or $something) is actually forcing you to live outside the ‘cement canyons’. Don’t hate on those who can and chose to. Enjoy your cornfields!

    2. I can picture this idiot and his friend yelling ‘squeal like a pig boi’ in the back 10 acres. REAL fresh food at the local diner, he really is living it large…

    3. Aryugaetu, I’m with you. As I work on the Internet, I had the choice of continuing to live in the urban world of crowds, high prices, traffic jams and a high crime rate, or buying a log cabin amidst hills and forests.

      Beautiful scenery, low taxes and low cost of living. I pay $1.89 for a gallon of 2% milk. You are right about the food, too. I highly recommend Brownie’s Family Restaurant at Bean Blossom.

      Amenities? Plenty of them. Good restaurants, lots of live music performances in the local area and world-class performances within 20 miles. A friend invited me to dinner. The other guest was a world-renowned violinist, his next-door neighbor.

      Shopping? FedEx or UPS delivers most of the stuff I buy (including, next week, my iPad 2). But the local Bear Hardware is the Alice’s Restaurant equivalent of hardware stores; I’ve never seen a hardware store in an urban setting that carries their variety of merchandise.

      Those of you who enjoy the concrete jungle are welcome to stay. But there are other worlds out there, and they have their own charms. For one thing, I never lock my doors, whether I’m home or not, and that’s not a cause for worry.

      1. I called to make a reservation for Brownie’s Family Restaurant at Bean Blossom and they told me there’s a two week wait. But, because it’s my birthday, they gave me a table for next Saturday. Whew! Now, what to wear? I WON’T be caught dead there wearing last season.

    4. Wow.

      I didn’t realize this article’s subtitle was ‘Hickboy’s Unwarranted Lashings on City Life.” … Don’t think too hard about those long words I used. You still have that smelly cow’s udder to squeeze so you can make a crappy living off of selling that milk … to the city folk who can afford to buy it.

      …PS: Face!

    5. @Aryugaetu; WTF!? What’s it to you if people CHOOSE to live in cities!? Maybe you should take your cow-tipping cornhole offline and get back to banging sheep.

    6. Jesus you’re a moron. If you are advising that people go to smaller towns to buy their ipads then do that. Instead you attacked people for living in cities, when the cities drive the economy of your country and without them your small towns wouldn’t even have a Verizon or AT&T store.
      If everyone did move to your paradise of a town, where you can get ‘fresh’ burgers galore (you fat c*nt), it would cease to be a small town wouldn’t the very thing you love.
      Retard.

    7. YOU ARE NOT TO BRIGHT ARE YOU. THOSE STORES MAY HAVE HAD SOME WHEN YOU SHOWED UP, BUT THEY MOST LIKELY ONLY HAD ABOUT 5 SHIPPED TO THEM. BEST BUY IN A SMALL TOWN ONLY GOT LIKE 10, SO I KNOW SOME VERIZON STORE IN THE MIDDLE OF NO WHERE DIDN’T GET MANY.

  6. Walked into a Best Buy in Springfield NJ at 3:10PM and was the first in line. They said they had tons and would let me buy 2. They turned out to have very limited stock and only let me get one. They had no 32GB 3G’s and it got pretty ugly after the second half of the line was told no more after being told they had plenty.

  7. Abilene, Texas
    Waited at Best Buy and then found out they did not receive any 3G, ran to ATT store got on list #14, they only received 10 and some customers bought 2. They ran out at customer # 7.
    What good are long lines if your customers get upset with you. I love Apple’s technology, but their people skills need work. According to instructions – ATT was a fiasco.
    It was crazy – they couldn’t open ‘THE BOX’ until 5:00. They did not know what they had received. I left there at 5:45 for ATT to hand out 10 iPad2’s to 7 people. The second person was still there as I left.

  8. My local Best Buy (smaller town, but just up the street from me) had just 15 units, which were all claimed by people waiting in line before 5pm. Left empty-handed. A friend went to a different Best Buy about 10 min away and was able to get an iPad and said there were about 80+ people in line that all got tickets to buy one.

    I’d bet that Apple decided to launch a little early with a limited supply of iPads in order to manufacture the appearance of incredibly high demand. Good plan, but it seems like a lot of people were screwed out of buying one when they were more than willing to do so.

    Personally, I can wait until I can get the model I want from the retailer I want (and get the Best Buy Reward Zone points to use towards future purchases), but it still sucks to have to wait.

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