HTC prepping iPad killer called ‘Scribe’

Apple Online Store“HTC Corp., the world’s largest maker of mobile phones using Google Inc.’s Android operating system, may be developing a tablet computer to rival Apple Inc.’s iPad,” Olga Kharif reports for Bloomberg. “HTC, based in Taoyuan, Taiwan, filed for a trademark for a product called HTC Scribe, describing it as a ‘handheld wireless device, namely a tablet computer.’ The filing was recorded with the U.S. Patent and Trademark Office on Dec. 26.”

Kharif reports, “A tablet would provide a new growth stream for HTC, whose sales more than doubled last quarter from a year earlier.”

MacDailyNews Take: We’re going to help Olga out here. Let’s see, where’s that Bias Eraser™? Oh, okay, here: “A tablet may provide a new growth stream for HTC.” There, that’s better.

Kharif continues, “The company hasn’t announced a tablet and Chief Financial Officer Cheng Hui-Ming said in October that HTC is ‘studying the market.'”

MacDailyNews Take: Frantically disassembling iPads, staring blankly at A4 chips, and praying that Our Lady of Perpetual Beta gets a fake iOS out that kind of works for tablets before summer.

Kharif continues, “Tablets have emerged as a top seller among consumer electronics this year after Apple released the iPad. That company sold 4.19 million units last quarter. ‘This will provide an alternative to the iPad,’ Will Stofega, program director at consulting firm IDC in Framingham, Massachusetts, said in an interview. ‘This will compete on pricing, and could be as good or better.'”

MacDailyNews Take: Now, we’ll help out Will with the ol’ Bias Eraser™: “This may provide an alternative to the iPad. This may compete on pricing, but Apple’s economy of scale will be tough to approach, so HTC’s margins will likely be thin if they try to match iPad’s pricing. And, for all I know sitting here freezing my ass off in Massachusetts concocting quotes, it could be as good or better, but, with history as my guide, the chances are exceedingly strong that it won’t be nearly as good and probably much worse.” There, that’s better, too.

Full article here.

40 Comments

  1. Will it happen that someone, somewhere, sometime catch the “focus on user” that Apple has? I mean, no competitor has understand the iPad nor the object of it: iPad is for illiterate in computer sciences who wants to be productive, browse the Internet, do mail, presentations, etc. without mess on the operating system.
    Android, WM7, etc. are for people that like to mess with the OS.
    Is like comparing a Mercedes with a “know it all” driver VS a “do it yourself” car. It is fascinating to have one, if you like motors, but Do you want to have your toolbox in the trunk (if it exists) so every time your car breaks down, you can fix it?

  2. Happy New Year!!: LOL “Frantically disassembling iPads, staring blankly at A4 chips, and praying that Our Lady of Perpetual Beta gets a fake iOS out that kind of works for tablets before summer.”

  3. By the time this new ‘iPad killer’ is out the door the iPad will be on version 2. Apple own this market and I can’t see that changing. Apple have been working on this for many years the other just started and will always be playing catch up.

  4. I can’t wait to read HTC BS talk on how they have been secretly developing this for years. Infact several years before the iPad. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  5. With so many tablets coming out, the Manhattan Declaration is free to submit their app to the Android or Windows marketplaces or the RIM World, what the hell are they whining about? Unless they have some reservations in aligning themselves with a “marketplace” or “scribe” on account of Jesus? Surely total Android device units will outsell iOS devices, so logically it puts them on a broader platform reaching more people, or is their true intention simply to glorify themselves?

  6. Honestly, Apple really doesn’t need to change the iPad at all. It needs a front camera, and then lower the entry price down to $299 or lower for a 16 gig one and they could kill all the other competitors…..if you want to call them that.

  7. HTC and all other Apple iDevices killers wannabe still don’t get it. They will never get it… It is the whole Apple ecosystems w/ excellent user experiences make Apple products extremely attractive to users.

    HTC will fail in it’s attempt to unseat iPad. iCal me on that!!

  8. @Forrest, Forrest Gump
    “iPad is for illiterate in computer sciences who wants to be productive, browse the Internet, do mail, presentations, etc.”

    Not hardly. I know many CS and Engineering majors that love the simplicity of the iOS eco-system. Don’t be so quick to write off the current batch of nerds.

  9. Something needs to be pointed out here.

    Nowhere in the article was the term “iPad-killer” used.

    MDN is the one that used the term. They’re the ones who decided to put in the headline.

    So if you want to get mad at the “…-killer” phrase, direct your anger to the correct target.

    ——RM

  10. “iPad is for illiterate in computer sciences who wants to be productive, browse the Internet, do mail, presentations, etc. without mess on the operating system.”

    Wrong. I’m quite well-versed in CS, since dirt was rocks. I just don’t like debugging other people’s crappy software.

    “Android, WM7, etc. are for people that like to mess with the OS.”

    Wrong again. No self-respecting nerd appreciates badly-written software. Android, WM7, et al are for people who *think* they know about computers but don’t.

    Besides, nerds can download the SDK and write their own programs for iPhone/touch and have a grand old nerdly time. It’s fun!

  11. Funny none of these companies not a one had anything close to an ipad ready or even looking at one they were al trying to play catch up with the iPhone.

    Now every tom dick and Harry thinks they can make an ipad too and make it work.

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