John Sculley: Apple’s big mistake was hiring me as CEO

Apple Online Store“There’s a great scene at the end of Bridge on the River Kwai when Alec Guinness’ character assess his career in the British Army and admits it’s been a disappointment,” Leander Kahney reports for Cult of Mac.

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“Ex-Apple CEO John Sculley takes a similar look at his stint at the top of Apple, and says the company made a big mistake when it hired him as CEO,” Kahney reports. “It’s the most surprisingly frank admission I’ve ever heard anyone make about their career.”

Interview extract – recommended – here.

Full interview – recommended – here.

MacDailyNews Take: Mr. Obvious. Frank or not, that sonuvabitchin’ unprepared sugared water salesbozo signed away Apple’s crown jewels via a poorly-written contract with Microsoft and very nearly killed the company. As least he seems to know it and is willing to admit it.

[Thanks to MacDailyNews Readers “Fred Mertz” and “Arline M.” for the heads up.]

118 Comments

  1. It doesn’t matter now, because the events that transpired helped shape the future of Apple, which I’d bet is a far more superior company today than it would have been had they not had the struggles they did at the time.

  2. It doesn’t matter now, because the events that transpired helped shape the future of Apple, which I’d bet is a far more superior company today than it would have been had they not had the struggles they did at the time.

  3. On the other hand, it seems likely that Apple (and Steve, too) needed to struggle in the wilderness for a while in order to make possible its current level of power and respect.

    Maybe Sculley was exactly what Steve and Apple needed. Ironic.

  4. On the other hand, it seems likely that Apple (and Steve, too) needed to struggle in the wilderness for a while in order to make possible its current level of power and respect.

    Maybe Sculley was exactly what Steve and Apple needed. Ironic.

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