“A publicity stunt that offered a new iPhone 4G for £99 has backfired spectacularly on a new UK shopping site, and risks increasing cynicism over a controversial corner of internet marketing,” Andrew Orlowski reports for The Register.
“Groupola is a UK clone of the US group-buying site Groupon, founded by MyVoucherCodes founder Mark Pearson. The idea is to drum up demand for special promotions – which are pulled if not enough punters sign up. Businesses have been keen to go along so far, seeing it as a low-cost way to attract new customers using special one-off offers,” Orlowski reports. “In this case, however, Groupola made some odd decisions.”
Orlowski reports, “Friday rolled round, and the Groupola website went offline – the company claims, because ‘5 million people’ attempted to login in the half hour before 9:30am. The claim was met with a few raised eyebrows. Now consumer site Bitter Wallet finds that the company’s employees have been posing as punters, in an attempt to mitigate the damage.”
Full article here.
I wonder how they planned on getting iPhone 4Gs since such phone does not exist.
iPhone 4Gs
Plural of iPhone 4G.
But you are right, there is no 4G model. Not yet, not this year.
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Anyone speak greek?
Can you tell me what this article is saying…if…it…is…in fact…..an……….article????????????
The UK is a twisted little island where ‘marketing’ means lying and there is an old lady calling herself the ‘Queen’ that everyone bows to.
Madness.
Andrew Orlowski. Poster boy for goatse.
As opposed to your people willingly kowtowing once more to their dear leader in remembrance of the days of Ethiopia and lebensraum by proxy, when the trains ran on time.
Yeah Derek @ Milan shut the f@%k up, Italy = Berlusconi??? need I say more about loss of critical faculties or opportunistic greed?
And I don’t live in the UK, so don’t even start.
Can somebody answer btaylor’s question…..pleeeeeease.
Plural of iPhone “4Gs” is “4G’s”
Xenophobia Bloudebatte?
@ “aa Attendee”
Sorry, you fail. And now I have to angryflower you as a result.
@aa Attendee
“Plural of iPhone “4Gs” is “4G’s””
Actually, I think that given your example, 4G’s would be a plural of 4G, not 4Gs. However, seeing as neither exists, the point is really rather mute, isn’t it?
lol – and in keeping with the tradition of screwing up while correcting others, that should have course been “moot”.
@ aa Attendee–
Plural of iPhone “4Gs” is “4G’s”
No, it isn’t. The appostrophe is used to indicate possession, or as an alternative to missing letters. The appostrophe is never used to indicate a plural.
The whole thing is moot anyway, because there is no such thing as an “iPhone 4G,” singular, plural, or otherwise.
Wow… I can’t believe I just essentially repeated two previous posters in the time it took me to type my post.
Fun fact: While reading the article above, I glanced up at the top of the MDN screen and saw an ad from – get ready – Groupon.
Will miracles never cease?
@TheConfuzed1
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Yes, but you managed to spell ‘moot’ correctly in your post
@ But wait! There’s more!!!
That’s not a coincidence. That’s how ads work.
They scan articles and comments on web pages for keywords to place relevant advertising on the page.
@ botoncandy–
Yes, there is that.
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@ Botoncandy & TheConfuzed1,
People misuse the apostrophe so much I don’t even bother giving the lecture, I just url them to angryflower. This was an especially egregious case, however, since the OP wasn’t just misusing the apostrophe; the OP’s intent was to correct others on their apostrophe use–incorrectly.
I was one of the many who tried to get on the Groupola site at that time, only to fail miserably as their servers couldn’t work at all. As a Group Buying site, surely they should have the infrastructure to deal with big groups coming onto their site?
Anyways, there’s so many other group buying sites out there… like Groupon, Keynoir, LivingSocial. But most of the daily deals are crap, and who can be bothered to receive loads of emails everyday from them. There’s a new website aimed to solve that, http://www.londondailydeals.co.uk that aggregates all the one-day deals in one place for easy reference, but it still doesn’t solve the problem that most of the deals are still really lousy.
I heard the UK is the only modern nation with no constitution for the people, is that right?
Great writeup..
custom bedroom furniture
Nice price on the iphone..