Microsoft retail fiasco to remodel?  Apple files trademark for distinctive retail store layout

The new MacBook Yesterday, “SlashGear pointed to new US Patent & Trademark Office trademarks for Apple under applications 85036990 and 85036986 pertaining to an Apple Store design,” Jack Purcher reports for Patently Apple.

“These application numbers don’t yet officially appear in the USPTO database,” Purcher reports. “Apple has supposedly filed their trademarks for the Apple Store design under International Class 035 covering ‘Retail store services featuring computers, computer software, computer peripherals, mobile phones, consumer electronics and related accessories, and demonstration of products relating thereto.'”

Purcher reports, “The filings present a mark that ‘consists of distinctive design and layout of a retail store.'”

Full article here.

MacDailyNews Take: Tears flow in Microsoft’s vaunted retail operation as chairs go flying overhead. Who will Microsoft copy now?

[Thanks to MacDailyNews Reader “Arline M.” for the heads up.]

43 Comments

  1. @ Britney’s Postpartum Sister™,

    If you had gone into the back room you might have caught Ballmer with his head buried in HIS barrel of Cheese Puffs; you could have asked him to share, but you may have gotten bit.

  2. @Zune Tang. Get some help, man. Microsoft is in court 24/7 concerning patents that they protect and lose on. When they lose, they appeal like whinners at every opportunity: Whaaaaaa.

    Did you actually say shrines? Hahahahahahahaha. Ya ya ya, the alter of uselessness I bow to thee mine lord Redmond. Tell us more about your freaky shrine, pleeeease! Thanks for that crazy image.

  3. The judge in the old GUI infringement suit against microsoft’s windows in the 90’s, was later quoted as saying if Apple had sued on the basis of “trade dress,” they would have won. Of course by the time Steve Jobs got back in, the matter was too far lost.

  4. @ Zune Tang

    “Got sick on my Zune headphones during the long car ride and they replaced them for free.”

    Well, that can happen cooped up in that wired cage in the back of the Prius.

    Haven’t seen you in a while on the board. Welcome back…err, so to speak. You always make me laugh.

  5. How much can it cost MS to remodel two freakin’ stores?
    If they are serious, they’d just put in a McDonalds inside and pray folks want fries. Or they can put the Kin in the kid’s meals…

  6. Microsoft will not be copying Apple anymore on the retail stores, because once no one is paying attention to the existing Microsoft stores (which is about now), they will be quietly closed. Another failed Microsoft experiment, funded by the Windows/Office cash cow.

  7. So is Apple creating a trademark of a table with a computer sitting on it?? If Microsoft puts a computer on a table in their store will that be a trademark violation? Seems pretty petty to me. Can you get a trademark for simplicity anyway?

    If Apple continues to create great products with innovation, I hardly think they need to worry about Microsoft copying them which they have done for 30 years.

    Remember the mighty Zune!

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