Apple to spend over $4 million to renovate Chicago subway station; gets naming rights, more

Apple Store“Apple has reportedly agreed to spend more than $4 million to renovate a Chicago subway station adjacent to a future Apple Store site, and also earned the right of first refusal to name the public transit stop,” Katie Marsal reports for AppleInsider.

“According to ChicagoBusiness.com, Apple can choose to name the Chicago Transit Authority’s North and Clybourn Red Line station, if the company wishes, in exchange for $4 million in renovations it will provide. The Cupertino, Calif., company also has the exclusive right to buy all advertising space at the station located at 1555 N. Clybourn Ave,” Marsal reports.

“Apple’s initial interest in the location was not related to advertising or naming rights, however,” Marsal reports. “The company plans to open a retail store adjacent to the station, and is said to believe improving the look and quality of the surrounding neighborhood will be a benefit to the “signature location” store it is expected to open next year.”

Full article here.

[Thanks to MacDailyNews Readers “Brawndo Drinker” and “Lynn W.” for the heads up.]

54 Comments

  1. Yes!

    I just hope they down change the name to “Apple Store Stop”. That’s just stupid.

    I am interested to see if they’ll change any other the design elements of the stop, or just clean it up a bit, because it does need it.

  2. I love Apple to tears but…….this is better known as fascism. When large private corporations get in bed with the government, bad things inevitably happen. Admittedly, this is a rather small arrangement with the city of Chicago but the principle is rotten to the core. For anyone who has ever studied politics and the economy, having Uncle Sam get in bed with private corporations is a bad, bad thing. There is no such thing as a “free market” when corporations and governments collude. This is yet another sign that we don’t have Capitalism in America – we have Fascism.

    Laugh all you want but I’m only pointing out the obvious. I’m certain that Microsoft has been a thousand times worse but, again, it’s the principle that matters.

  3. @nuclear kid: I hear you, but what it sounds like is this: Apple’s building a new destination store. They want to make it easy for people to get there. They pick a location next to a transit station. Problem: Transit station is a little run-down. Not the kind of vibe that Apple wants for its neighborhood.

    Solution: Apple will pay to renovate the station. Taxpayers save $4million, new station is shiny and nice, and everyone is happy. Capitalism works.

    How is this a problem?

  4. By your definition, we’ve had facism in the US for a long time. I just want to point this out before all the “OHNOES OBAMA IS A (facist/communist/socialist)” people get in here, because nothing has really changed in the US to make it a facist/communist/socialist state in a mere 9 months.

    That being said I don’t see this being a problem that Apple merely wants to renovate a station.

  5. Wow. The corporate takeover of society becomes explicit. Those companies could have been taxed 4 million and then the public could have decided what kind of subway improvements they want. Now it’s going to be a giant propaganda wing for Apple. What a shitty world this is.

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