“It has been called the best Super Bowl commercial of all-time and certainly could rank as one of the most effective advertisements in history — for without it, the company might not even exist,” Darren Rovell reports for CNBC.
MacDailyNews Take: Ahh, that’s 1000% of the USRDA for hyperbole. Thanks, Darren.
Rovell reports, “Today, Apple’s “1984,” which introduced the Macintosh to the world is celebrating its 25th anniversary.”
Here’s a look at this classic spot than ran during Super Bowl XVIII on Jan. 22, 1984:
Direct link via YouTube here.
Rovell reports, “The ad, which was produced by Chiat/Day, directed by Ridley Scott (fresh off Blade Runner) and alluded to George Orwell’s ‘1984,’ has a great story behind it. For that, we went to Mike Murray, who was marketing manager of the Macintosh at the time.”
Full article here.