New book hits shelves: ‘Mac Migration: The Small-Business Guide To Switching To The Mac’

Bestselling author Jason R. Rich has announced the publication of his latest book, Mac Migration: The Small Business Guide to Switching to the Mac (350-pages, US$17.95, Entrepreneur Press). This book is now available from bookstores everywhere.

Capitalizing on the incredible popularity of Apple iMac and MacBook desktop and notebook computers, and Apple’s multi-million TV advertising campaign that promotes the superiority of Mac-based computers versus rival PCs, this new book explains how current PC users can easily migrate to a Mac-based computer, transfer their data, and stay fully compatible with their office network.

Written primarily for business people and entrepreneurs, this new book is easy-to-understand and walks non-technologically savvy people through the process of buying a Mac, setting it up, installing software, and transferring data from their tired, old Windows PC.

The book also covers how to sync a new Mac with an iPhone, Blackberry or other wireless PDA/cellular phone, plus offers information about the most popular business-oriented applications currently available for the Mac. Readers will also learn how to slum it with Windows and run Windows-based applications when necessary.

“Having spent almost 15 years using PCs, about three years ago I switched to the Mac and have never looked back. The Mac OS X Leopard operating system is powerful, easy-to-use, stable and far more intuitive than Windows Vista,” stated author Jason R. Rich. “My new book will introduce people to all of the reasons why a Mac is superior to a PC. It explains why so many people are making the switch from a PC to a Mac for their home and business computing needs.”

Anyone who is frustrated with their current PC, Windows Vista or who is even remotely contemplating a switch to the Mac, should definitely read this comprehensive new book.

Jason R. Rich is the bestselling author of more than 39 books covering a wide range of topics, including computers, ecommerce, personal finance, career-related topics, travel and entertainment. He also contributes regularly to major daily newspapers, including the New York Daily News, as well as national magazines and popular websites.

More info via Mac Migration: The Small Business Guide to Switching to the Mac


  1. Or, to expand on Gunboat Smith’s idea, everyone who is a Machead and works in a Win-centric IT environment, get this one for your boss’s birthday (or for Christmas/holidays). It may be done as a gag, but he’ll undoubtedly read it sooner or later.

    This is the perfect (and least expensive) way of planting the bug.

  2. OMG…

    @HMCIV, you’re joking but go to the Amazon page and look through the table of contents. It’s pretty much like that.

    – Ordering your new Mac
    – Unpacking your new Mac
    – Using the Setup assistant to set up your new Mac

    It is quite possibly the dumbest Mac book yet. It’s just Macs for Dummies with a different title.

    There is no discussion of how to actually migrate a Windows based small enterprise to Macintosh and the hurdles people will face, it’s all stuff like “Make sure the mouse is plugged in.”

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