“Yeah, you read that headline right. Apple couldn’t pay for better press than this,” Michael Arrington reports for TechCrunch.
“Viewers of the Charlie Rose show tonight were stunned to see the normally composed Rose looking like he’d just been in a bar fight. He has a very bad black eye and a bandage over part of his forehead. I contacted the show’s producers to hear what happened. Earlier today, they said, Rose tripped in a pothole while walking on 59th Street in Manhattan. He was carrying a newly purchased MacBook Air and made a quick (but ultimately flawed) decision while falling: sacrifice the face, protect the computer,” Arrington reports.
“Luckily the MacBook Air survived the fall,” Arrington reports.
Full article with additional, larger images here.
That’s what I like…a man who has his priorities straight!
I was truly surprised to read this story, since Mr. Rose frequently introduces Bill Gates on his program as his dear friend.
I think his wife beats him and this is just a good cover story
Maybe Gates uses a MacBook Air in secret??
slow news night…
Ironically, the MacBook Air is equiped to handle these sorts of bumps and bruises. If anyone happens to have been walking by w/ a camera at the time, PLEASE post on YouTube!!
“Yeah, you read that headline right. Apple couldn’t pay for better press than this,” Michael Arrington reports for TechCrunch.”
Ummm, wouldn’t it be great press if Charlie actually told his audience, on air, why he looked like that. Unless I missed something, Arrington had to call the show to find out why Charlie looked like he was in a bar fight.
So where’s the great press in that? A few people who read Arrington or MDN will know, but most of Charlie’s viewers will never know the story, so Apple’s not getting any great press over that.
@ Just another Jeff
Arrington’s audience in much larger in his mind.
I nominate Charlie Rose for the Medal for Honor for Valor for his heroic sacrifice of his face to protect his beloved MB Air.
His courageousness directs great credit upon himself, Apple and all Mac lovers everywhere.
Er, sorry that ‘courageousness’ of which you speak is more likely plain old courage.
Slap on the wrist.
@ Nit Pick
Good lord, man…woman,,,whatever. You couldn’t recognize that as satire?
For that, you need a good old-fashioned slap upside the head.
And, oddly enough, the pavement kept asking him “What’s the frequency, Kenneth?”
Actually, PBS just told him to hit the road…..
Another beat reporter pounding the pavement
‘You think I look bad, you outta see the pothole I left in the other guy…’
I heard he came away from this smelling like a Rose….
An Apple a day does NOT keep the doctor away.
Had he died, the Macbook would have been Air to his fortune.
Don’t quit your day job, TT.
“That’s it, no more gum for me”.
“I hope the wife buys this whole ‘fallin down’ crap”.
@ TT
Wasn’t that Dan Rather?
And, uh, it looks like you’re on a roll.
yeah this story is pretty funny and … in a way…. really weird… not sure id do the same. probably try to make a split second decision to hold the MBA in one hand and brace myself a bit with he other.
on a side note,
has anyone else noticed how in every article there’s always a few people who always comment on everything (not that it’s a bad thing)? The really dedicated MDN people such as Towertone, ChrissyOne, and Ampar (who has yet to comment this article) and then there are a bunch of other people who only comment every once in a while (such as myself)?
Someone give TT a nudge. I think he’s stuck.
And the number one thing heard that day
“Ooh, a penny!”
“And, uh, it looks like you’re on a roll.”
that explains the butter on my butt…
yeah, c!, that was Dan the Man in the men’s room, or something.
Gotta watch those leg movements in the stalls, it pisses some guys off.
Hentercenter
I’ve been away most of the past month. Had a lot of catching up to do.
Cheekygit
I was going for 10 in 10 minutes. Looks like I’m getting old
@ TT
wanta go camping
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One would assume that “newly purchased” MacBook Air was either in its original box or in a laptop bag. Either would have protected his new Air. Additionally, the Buyers Protection offered by premium credit cards would have covered him. But all that is a lot to mull over as you and your Precious are about to hit the pavement.
TowerTone
‘s alright. i have missed reading your views on everything here. I like reading your’s and Chrissy’s and Ampar’s thoughts. You guys have more sense here than anyone else…
that was supposed to be “Air to his misfortune”.
Dammit!
He probably had it out, and was tossing it around , hand to hand, showing off how light it is
Thanks, Hentercenter
No thanks, HotinPlaya
Charlie Rose face plants to save his Apple MacBook Air.
Would it read better as, ‘Charlie Rose plants face to save his Apple MacBook Air’?
@TT– Good run… not only quantity, but quality as well!
@Charlie Rose — I may now have to watch your show once or twice out of sympathy, gratitude, or some such misplaced sentiment.
Thats awesome. If I had a DELL, HP, Gateway… or specially a Zune, they land first. In fact, I’ll use it somehow to shield me from the pavement.
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A sad adios to A.C.C.
You have met your Childhoods End,
and will be missed immensely.
Video of his comment about his eye….
http://video.google.com/videoplay?docid=3463405046105395746#4m35s
@Jubei
Don’t use the Zune! That brick will hurt the pavement! You might create another pot hole!
Sign of a slow brain, but not a mid-western brain.
First instinct: hand in front of face.
Second: I just spent $2000+ on this
Third (not connected): is my face worth more than $2000?
Answers on a postcard
No offense, all in jest, except the middle bit.
I think Bill Gates threw the Zune at Charlie and he is no longer a dear friend.
Walking down Manhattan streets with a (presumably) bare MacBook Air??? That’s asking for trouble…
To Hentercenter:
I refuse to comment on this.
“One would assume that “newly purchased” MacBook Air was either in its original box or in a laptop bag. Either would have protected his new Air.”
Which makes his action stupid. Which just strengthens the commonly held belief that Mac users are retards. This is good advertising how?
Many years ago, a friend who was into Judo convinced a group of us to give it a try. We all went down to the dojo and practiced osoto-gari for an hour. I never took another judo lesson but I have also never taken another uncontrolled fall. Clearly, Charlie needs an hour or so of judo training.
As far as protecting the MBA for financial considerations, I doubt it. Charlie Rose makes so much money that he could buy a MBA with the money he earns in the time it takes him to fart. I think he protected the MBA out of his appreciation for beauty and style.
I’m a regular viewer of the Charlie Rose Show on PBS and saw him last night. He did NOT offer any explanation of why he looked like that.
He very professionally conducted an in-depth interview with Robin Wright of the Washington Post about her new book on Iran as if nothing was wrong. Since he did, she did too.
Never would’ve guessed that a MacBook Air was to blame. Never would’ve guessed that he was the technophile that he is. With an iPhone, why does he still need the other two? Come on, Charlie! Make the leap!
Peace.
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Olmecmystic
P.S. Que up Queen’s “Another One Bites The Dust”.
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Been there, done that…
Christmas Eve morning 1996 walking across snow covered ice parking lot with a laptop in one hand, hard drive in a case in the other… Hit a slick patch and had about 1/10th of a second to realize I was going down and I had enough time to lift up the bags I was carrying. I neglected to get my left knee out from under me and I tore it up pretty bad. But no damage to my PowerBook or HD.
The sacrifices we all make.
Now of course, if it had been a Windows machine, I’d of said “Let it crash!”!
— Hano
To Ampar
Oh great, so am I supposed to wait for MDN to find a decent article?
Who knows when that’ll be though??
Interesting picture at the bottom — don’t they misidentify a Treo as a Blackberry?
@TT…are you posting from a Starbucks after having a triple expresso?
Good comments though I hope you will be able to sleep tonight.
I’ve done the same thing when slipping on the ice in the wintertime and need to save my art project or pro camera gear. Although I’ve taken the hit, I never looked like I got torn up by the rugby team.
Buster
Didn’t get much sleep, but that had more to do with the rain than caffeine.
Funniest thing I saw on this was a post on another site
“Apparently the Air isn’t so easy on the eyes after all”.
I just sacrificed my body for a piece of celery I just dropped rather than the alternative of applying the 10 second-count rule.
@Hano, If it had been a Windows machine it would have already had lots of experience crashing already, so would be pretty good at it… Glad you saved the Powerbook!