Warner Home Video’s defection from the HD DVD camp may have put a damper on hardware sales,” Thomas K. Arnold reports for The Hollywood Reporter.
“In the week since the studio’s surprise early-January announcement that after May it will support only the rival Blu-ray Disc format, sales of HD DVD players ground to a virtual halt, giving Blu-ray hardware a whopping 93 percent sales advantage, according to data from the NPD Group,” Arnold reports.
“According to raw retail data collected by NPD, consumers bought just 1,758 HD DVD players the week of January 12, down from 14,558 players the week before. In contrast, consumers bought 21,770 Blu-ray Disc machines, up from 15,257 the previous week,” Arnold reports.
“NPD tracks point-of-sale data from major U.S. retailers that collectively account for about two-thirds of consumer electronics hardware sales,” Arnold reports.
Full article here.