Apple has debuted their latest “Get a Mac” ad in which they drive home the fact that PC World has reported that the fastest Windows Vista PC this year is an Apple Mac. In the ad, “PC” calls up PC World and claims they’ve made a “misprint, a very serious misprint” in reporting that “The fastest Windows Vista notebook we’ve tested this year is a Mac. A Mac! That’s impossible… How can a Mac run Vista faster than a PC?! It goes against the laws of nature!”
Apple Get a Mac Ad: Misprint
Direct link to video via YouTube http://www.youtube.com/watch?v=87lZa8EiEqc
Watch the video in higher quality via Apple.com here.
MacDailyNews Take: Embrace first, then extinguish.
MacDailyNews Take, April 05, 2006: Welcome to ‘Embrace and extinguish,’ Apple-style. The war ain’t over, folks. It never was. Now, a new chapter begins and today’s shot will be heard around the world! Don’t you just love the smell of napalm in the morning? This doesn’t hurt Microsoft (yet), but it absolutely puts Dell, HP, Lenovo, Toshiba, etc. into a world of pain… As Windows-only users buy Macs that will provide them their ‘comfort’ of Windows, they will experience Mac OS X and use it for the excellent Mac-only applications. We all know what happens when people are given the chance to really use Macs for longer than five minutes, they usually want to buy a Mac. These new Apple Mac hardware users will start out using Windows more than Mac OS X and end up using Mac OS X exclusively. Watch and see.
@Anders
Dude, listen to the ad. It says that PC World reported that the fasted Vista notebook was a Mac…
And that’s wrong because why again? Did PC World not report that the fastest Vista notebook was a Mac? Oh, they did?
…so what was the problem again? Seems like a pretty factual ad from here.
@lantzn
Well, every single 8800GTX Mobile -based laptop is basicly much faster…
iMat, you actually think tripling the frame rate makes for a “faster system“? What … you use your system almost entirely for Games? That really is the only use for which frame rate matters, you know. Faster frame rates mean next to nothing if you are
Surfing the web
Checking email
Running Folding@Home or BOINC
Creating via any iLife or iWork app
Listening to tunes or casts
Watching movies
Playing games that do NOT live or die based on frame rate
etc
Get your head out and look around. There’s a world out there!
Dave
“Seems like a pretty factual ad from here.”
Factual in that’s what PC World said, but misleading in that the Mac’s never been the fastest machine for Vista.
“Faster frame rates mean next to nothing if you are…”
So what you’re saying is performance doesn’t really matter to 90% of PC users.
That line will probably be held until an new Mac with updated graphics comes out, then fanboys will quote how fast it’s framerates are as proof of Apple’s superiority. Then that machine will fall behind the curve and fanboys will say how framerates are not actually important. Then Apple will belated refresh the hardware (as usual) and the cycle will repeat (as usual)
Why not just let the objectivity go completely and say that It’s a great machine because it has a picture of a fruit on it.