Time Magazine’s “Person of the Year” cover uses an Apple iMac (at least its foot, the rest is covered by a mirror with a YouTube controller across the bottom) and an Apple keyboard
to illustrate 2006’s recipient(s), “You… for seizing the reins of the global media, for founding and framing the new digital democracy, for working for nothing and beating the pros at their own game, Time’s Person of the Year for 2006 is you.”
Full article here.
MacDailyNews Take: This is a nice subliminal ad for Apple. After all, if “you” are shown to be using an Apple iMac, the many “yous” who aren’t may at least begin to wonder why they aren’t. Technically, according to the illustration, Time’s “Person of the Year” is you, a Mac user.
Also note: from what we can see in the Time image, the white Apple keyboard retains it’s Command key “splats,” but the “open Apple” symbols appear have been photoshopped away.

“A shemale is not a woman”
0
A woman is not a period(!!)
/\
o
(!!)
/ \
….to hell with it
It looks like the newly designed MicroSoft keyboard – coming out in early 2007…. and maybe their new monitor design…. just a guess.
Some can debated whether it’s an iMac or an Apple Monitor. No one can debate whether it’s a Hell, HP or a Mac!”
If you personally know exactly like what an iMac base looks like, it looks like a different screen shape photoshopped onto the iMac or Mac monitor base.
If you just look at it quickly you think it’s a stylized version of just about any PC monitor.
Look! This guy’s using a Mac!
http://www.perezhilton.com/
Was there another option for them to use?
Be careful with the liberal use of photoshop and its derivatives. Remember Photoshop is a copyrighted name and you guys have probably not bought a license to use it. Without a legitimate authorization key you could be accused of using Abode property without permission.
Off topic: I saw a billboard from Rambus the other day. Their tagline us “license to speed” which is kind of a finger to everyone saying we’ve got the patents on this technology and we’re gonna screw you for as much as we can get.
I read that article. The irony is I wasn’t albe to comment and join the conversation.
I wanted to take a bow — after all, I’m the person of the year!
Any noun can be verbed.
See!!!
back and forth! back and forth! forever!!!
))<=>((
BBC World did a programme tonight on this years Nobel Laureates (mostly Americans), including short descriptions of their achievements – showing the scientists at their respective universities, which included Berkeley and Stamford.
Two Macs came into view on serperate occasions in the background of the various shots, and then one of the laureates was filmed busily typing on a MacBook Pro.
I think that sort of publicity is great for Apple. This programme was shown all over the world and suggests quite simply: Nobel Prize winners and acedemics at elite universities use Macs.
BuriedCaesar, It’s editorial usage. Time doesn’t have to pay anybody anything. The other exception is satire.
I think they used the Apple elements simply because of good design, not to mention that Time has done quite a few glowing reviews of Apple’s tech. It looks the best on the cover, compared to Dell or HP products.
As for the choice, some may say copout, but I say that it’s nice to recognize the general populace. Normally I’m cynical, but I’m feeling generous.
TIME is a Mac shop. They plug the Mac whenever they can.
irregardless of the cover art… ‘You’ is the person of the year?
thats really lame.
The issue before this one, if anyone noticed, has a picture of a school desk on the cover, with an apple (fruit) sitting on it.
When you turn the page, there is a 2 page ad for a macbook pro!
Subliminal?
I think not!
Worked for me! Just ordered a 15″ MacBook Pro with AppleWorks. No MS crap on the new one. Mac since 1988.
So apparently the Person of the Year:
1. Uses an iMac;
“seizing the reins of the global media,”<i>
2. accesses the Internet, has an iPod, and buys though iTunes;
<i>”for founding and framing the new digital democracy,”<i>
3. blogs;
<i>”for working for nothing”<i>
4. is employed at Wal-Mart; and:
<i>”beating the pros at their own game”<i>
5. rejects Microsoft and the Dilbert corporate clone culture.
Did Time make a fully accurate assessment??
I agree with earlier posts: where is Time’s ability to name an actual, single <i>person??
IRREGARDLESS IS NOT A FREEKING WORD!!!!
“freeking” is not a word.
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“freeking” is not a word.
It will be next year.
I knew a person this year, once.
Photoshop can evolve into a verb as easily as “xerox” did 30 years ago… but thanks for the useless comment–followed by a superflous “back and forth.” lol
@ Me:
irregardless: |ˌiriˈgärdlis|
adjective & adverb informal regardless.
ORIGIN early 20th cent.: probably a blend of irrespective and regardless
USAGE Irregardless, with its illogical negative prefix, is widely heard, perhaps arising under the influence of such perfectly correct forms as: irrespective. Irregardless is avoided by careful users of English. Use regardless to mean ‘without regard or consideration for’ or ‘nevertheless’: | I go walking every day regardless of season or weather.
Dictionaries buddy, *dictionaries.*