Microsoft’s Zune selling like snotcakes

“Microsoft’s attack on the Apple iPod began with a whimper Tuesday as Zune players made a lackluster debut in US stores,” Agence France-Presse (AFP) reports.

AFP reports, “Two boxed Zune players sat ignored on the top shelf of a Plexiglas showcase packed with iPod accessories in a Virgin Megastore near Union Square in San Francisco’s popular shopping district. ‘I didn’t even know they were there until a customer pointed them out,’ said sales clerk Jake Brooks. ‘I’m sure we have more in a closet in the back somewhere.'”

“By mid-afternoon the store had sold one Zune player and one other person had inquired about them,” AFP reports. “The scene was bleaker at a CompUSA store a block away, where the manager said that an oversight by Microsoft sales people had resulted in the store not getting Zunes for display. No apparent harm was done though, said the manager, because no shoppers came asking about Zunes.”

“Apple has sold nearly 70 million iPods since introducing them in 2001 and the devices command about 75 percent of the global MP3 player market,” AFP reports. “Apple’s online iTunes store sells digital music, podcasts, video, and films [with music library of over 3.5 million songs]. Microsoft’s online Zune Marketplace sells only music for the devices [with a library of about 2 million songs].”

Full article here.

Reuters reports, “Donna Murphy is no fan of the ubiquitous iPod music player so on Tuesday she became one of the first to buy Microsoft’s new rival Zune device. ‘I just needed a new MP3 player to play my music and watch videos,’ said Murphy, who bought a Zune at Best Buy’s midtown Manhattan store. ‘I’m not an Apple fan, not an iPod fan. So I wanted to try something different.'”

“But initial shopper interest suggested the Zune media player—heavily promoted in gadget reviews and television talk shows—was in for a slow building process,” Reuters reports. “An employee at the Best Buy store said two shoppers entered the place as it opened and purchased Zune players, and that about 20 were sold within the first three hours.”

“At the Virgin Megastore in New York’s Times Square two circular displays sporting Zune players with earphones attached were unmanned that morning, save for store employees restocking supplies,” Reuters reports.

Full article here.

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91 Comments

  1. Donna Murphy is no fan of the ubiquitous iPod music player so on Tuesday she became one of the first to buy Microsoft’s new rival Zune device. ‘I just needed a new MP3 player to play my music and watch videos.

    Good for her. If only more people had the courage of their anti-Apple convictions.

    Will she still feel this way when she experiences the grainy video quality or has problems installing her Zune? Who knows? At least she’s made a stand. And she might find someone to network with in around a year.

  2. ‘I just needed a new MP3 player to play my music and watch videos,’ said Murphy, who bought a Zune at Best Buy’s midtown Manhattan store. ‘I’m not an Apple fan, not an iPod fan. So I wanted to try something different.'”

    I hope it wasn’t DRMed. If so, she is SOL.

    Hah.

  3. “Good for her. If only more people had the courage of their anti-Apple convictions.”

    Yeah… uh.. way to root against the good guys…Good job Donna.. Apple has gotten away with providing a stellar end-to-end experience long enough.

  4. “I just needed a new MP3 player to play my music and watch videos,’ said Murphy, who bought a Zune at Best Buy’s midtown Manhattan store.’I’m not an Apple fan, not an iPod fan. So I wanted to try something different.'” There are a lot of people like her out there intimidated by coolness but even that’s ok. But why not buy a Sony, Creative or even Toshiba who actually makes the turd Zune? M$ fans are a bunch of ignorant herd!

  5. You know, this whole I-can’t-like-it-cuz-it’s-popular things is so sad. I guess I went through that phase when I was in my early 20s as well, but it’s just so stupid. There are plenty of popular bands and products that are great, and there are PLENTY of unknown bands and products that are just awful.

    There is no such thing as “alternative” any more. Hasn’t been for at least 15 years.

  6. Hey mudflapper,

    The Zune does play videos. The Zune Marketplace isn’t selling videos yet, but there’s nothing to stop you putting your own videos on there. Same as you can do in iTunes – buy from the iTunes Store or import your existing video collection.

  7. I made a trip to the local CompUSA store last night so that I could bad-mouth Zune. They didn’t have any and the sales kid never heard of it. He knew all about ipods. I walked over to the Mac section and hung-out for a few until a family approached the iBooks. They were possible switchers and I sold the crap out of Apple by telling the truth: My wife and I have owned 11 PC’s and switched to Mac four years ago and started a new and better life. I left them with the feeling that they would be new Apple fans. Zune sucks.

  8. “Donna Murphy is no fan of the ubiquitous iPod…”

    There are not enough iPod “anti-fans” to make a difference. You know the product must suck if the primary reason for someone buying it is because she is “not an Apple fan, not an iPod fan. So I wanted to try something different.” She definitely got something “different”…

  9. The cancer analogy is apt. From another version of the same Reuters article:

    “Microsoft itself has acknowledged that the Zune investment may take years to bear fruit, and analysts upheld the expectation. . . . Microsoft is going to put tons of money in this over time, much like they did with the Xbox” video game console, she said. “It’s not about the first generation (of devices).”

    It’s just going to take a bit of long-term patience, as Apple diligently continues to apply the latest iPod chemotherapy. So long as Apple continues to develop new and effective drugs, I believe they can beat this horrible disease.

  10. If music players were food, iPods would be cakes. Apple would be selling the cakes slightly warmed up. The cakes would fly off the shelves with people snapping them up like they were going out of fashion.

    The zune is a cold broth with lots of cooks trying to make it taste nice. They’d ruin it though. They’d think they were making it better but the surfeit of cooks would have a negative impact.

  11. “I’m not an Apple fan, I love mediocrity and half-assed attempts,” said Donna Murphy. “And besides, I can’t wait to see the error screen that looks to have some girl-on-girl action and an Asian girl having an orgasm.”

  12. Maybe no one knows about Zune yet that much. Maybe there asking the sales Person what is a Zune i never heard of it and the sales person says sir/mem its almost like the twin brother of Ipod but only one is made by Apple and other is Made by Microsoft. Bye

  13. One of the obvious problems with Zune is that it is only able to partially compete with one iPod in Apple’s product line. Microsoft has no answer to the iPod Nano or iPod Shuffle; both of which account for most of the iPod sales. The Nano is the best selling iPod and the new Shuffle is going to be an outstanding seller in it’s own right.

    I doubt for example that many women buy the regular iPod. How is Microsoft going to attract that part of the market? They’re not. Active people on the go? Not them either. So who exactly is their market? College students? Teenagers? Perhaps, but what percentage of the iPod buying market is that? And how many of them will switch?

    Apple has a five year lead and a diverse product line that reaches all apsects of the digital music player buying market. How can Microsft compete with that? Any by the time Microsoft comes out with an answer to the Nano and Shuffle Apple will have innovated again and released an even better device.

    So the only thing Zune can compete with is all the other players. Zune is the best thing to happen to Apple’s iPod. Zune will kill off all the other competition and Apple will be left with one inept competitor that they can innovate circles around.

  14. I was tired of all the BMWs and Mercedes in my town. Everybody drives them. I wanted to drive something different; I just didn’t want to follow the leader, you know? So I just bought a used brown Yugo.

  15. MacMental,

    Thanks for the point. I was going to make it yesterday and forgot. Somehow this has been totally ignored by the fans of sites like this as well as the media.

    Question for all of you: While Apple won’t tell us, what percentage of iPod sales do you think the 30GB Video takes up? I’ll bet it’s less than 10%.

    So Microsoft isn’t competing against the iPod, because iPod means shuffle and three nanos and 30GB and 80GB video.

    At best Microsoft is competing against 10% of the iPod line, and if they were able to take ALL of it (insert wild laugh here), it’s only 7.5% of the total market.

    And they have NO market outside the US.

    Serve me up some of those snotcakes!

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