Apple debuts three new ‘Get a Mac’ ads online [UPDATED]

As seen on CNET.com, Apple has debuted three new “Get a Mac” ads online. These three ads have been running in Apple Retail Stores as previously reported and are not currently available on Apple.com’s “Get a Mac” television ad section.

For now, at least, these three new ads seem to be ‘Net-only.

MacDailyNews reader “getamac” has posted all three ads on YouTube:

Get a Mac – “Self Pity” ad:

Get a Mac – “Better Results” ad:

Get a Mac – “Counselor” ad:

UPDATE: 3:50pm EDT: Apple has now added the three new ads to their website: http://www.apple.com/getamac/ads/

Related articles:
‘I’m a PC’ guy John Hodgman really an Apple Mac user – September 25, 2006
USA Today Ad Track poll for Apple’s ‘Get a Mac’ campaign shows above-average consumer response – September 18, 2006
Apple debuts major Mac OS X print campaign with 14-page ‘Get a Mac’ booklet – September 07, 2006
More new Apple ‘Get a Mac’ ads – one featuring Gisele Bündchen – seen in Apple Retail Store – September 05, 2006
Critiquing Apple’s new ‘Get a Mac’ ads – August 28, 2006
Apple debuts three new ‘Get a Mac’ ads – August 27, 2006
Nearly 20 more ‘Get a Mac’ TV spots ready to roll – August 11, 2006
Apple’s ‘Get a Mac’ ads too harsh? – July 31, 2006
Apple debuts three new ‘Get a Mac’ ads (with video) – June 12, 2006
Apple: ‘Get a Mac. Say ‘Buh-Bye’ to viruses’ – June 01, 2006
Expert panel critiques Apples’ new ‘Get a Mac’ ad TV campaign – May 15, 2006
Do Apple’s new ‘Get a Mac’ ads generate animosity among the uninitiated? – May 08, 2006
Why Apple’s new ‘Get a Mac’ campaign will fail – May 04, 2006
Apple’s ‘Get a Mac’ campaign seizes the moment as Microsoft suffers Windows Vista setbacks – May 04, 2006
iTWire’s Beer: Apple’s new ‘get a Mac’ campaign misses, preaches to converted – May 04, 2006
Apple debuts ‘Get a Mac’ TV ads, new section of website replaces ‘Switch’ (link to watch ads online) – May 01, 2006

53 Comments

  1. I like them. The first makes a great point. The second one is hilarious! The third breaks down the stereotype (THE BIG STEREOTYPE) that mac users are pompous.

    I also like that they now end showing an iMac with some verbiage furthering the point.

  2. I really like the “Self Pity” one the best. First thing my spouse noticed was the Mac in the business suit; definitely sets this one apart from the rest and reminds viewers that the Mac is a Real Computer and not just some toy to play around with pictures and music.

    “Counselor” seems a bit weak, but maybe if I see it on TV it’ll come across better.

    And “Better Results” reminds me of the “networking” ad that had the cute Japanese girl.

    Question: does anyone know who the ad agency is for these spots?

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