“As Apple Computer’s vice-president of design, Jonathan Ive plays a critical role: keeper of Apple’s unique culture of craft. It starts with Ive’s team of a dozen or so designers, a close-knit group that has been resisting advances from recruiters for years. But what sets them apart isn’t just talent, but the way they work with Apple’s engineers and marketers, not to mention the manufacturing partners who actually build the products,” Peter Burrows writes for BusinessWeek.
Burrows writes, “Rather than just draw pretty pictures, they’re leading innovators in the use of new materials and pioneering production processes—say, the ability to put a layer of clear plastic over the white or black core of your iPod, giving it a depth of quality that most consumers don’t even realize they appreciate.”
“Born in a middle-class London neighborhood, Ive was consumed with the mystery of how things are made by his early teens. After enrolling in the design program at Newcastle Polytechnic University, his talent and drive quickly became obvious, and he became the only student ever to win two best design awards from the Royal Society of the Arts,” Burrows writes.
Burrows presents a slideshow with text of some of the creations that Ive has been responsible for over the years, including:
• Vertical Fax Machine
• Apple Newton MessagePad 110
• iMac G3
• Apple Cinema Display
• Power Mac G4 Cube
• iPod
• Titanium Powerbook
• iMac G4 “desk lamp”
• Mac mini
• iMac G5 / Core Duo / Core 2 Duo
• 1G iPod nano
• Apple Remote
• MacBook
• iPod Hi-Fi
Full article here.
[Thanks to MacDailyNews Reader “CharlieBing” for the heads up.]
