The Telegraph’s Derbyshire finds uses for Steve Jobs’ products, calls iTunes ‘intelligent design’

“Enormous and grovelling apologies to the Apple lovers who have written so many informative, detailed and occasionally even polite emails over the last 12 hours,” David Derbyshire blogs for The Telegraph. “I now realise that it was extremely childish of me to find entertainment in the codename chosen by Steve Jobs and Apple for their exciting new gadget that will let people watch TV shows and movies on their television. As millions of British viewers have come to realise over the last few years, there is nothing remotely funny about iTV. I’m so very sorry.”

MacDailyNews Take: LOL, actually.

Derbyshire continues, “Anyway, back in the real world, I finally got a chance to try out the updated version of iTunes last night… The latest version of iTunes will now automatically seek out album artwork and download it. You do nothing, you get a marginal benefit and it’s a great example of intelligent design… The new iTunes has a gorgeous new interface that allows you to browse through a virtual shelf of album covers, DVD cases and pictures when selecting something to play… Just as the shuffle function on an iPod has helped people rediscover tracks they had forgotten, the new visual browsing function will help you discover long neglected albums. And what’s more it looks stunning.”

Full article here.

[Thanks to MacDailyNews Reader “Macaday” for the heads up.]

Related article:
The Telegraph: Steve Jobs’ genius making people desire gadgets for which they have absolutely no use – September 13, 2006


  1. iTunes has a few problems, no doubt. I like the new look, though – despite the chorus of snoots harping about it being ‘unmac-like’. Everything is “unmac-like’ until it shows up on the mac. Then it becomes ‘mac-lilke’.

  2. It looks like iTV is the name of a network in Britain. I guess that’s why the name is so funny. If a foreign company introduced a product called MTV I would think it’s funny. Of course no one would, because MTV is broadcast everywhere and they would sue the crap out of said company but it explains why this writer keeps laughing at it.

  3. To be honest, His Steveness went out of his way to make it clear that iTV was not going to be the products name. The Brit author’s exagerated reaction to the product codenamed iTV was childish at best. I think the guy deserved to be called on the carpet. He’s an ass.

  4. Metryq,

    I was wondering when someone was going to flag the implications of “Intelligent Design”.

    (Prepare flame throwers)

    Just as a matter of fact, there is, in fact, very little in the proverbial(?) fossil record that indicates anything but the instantaneous appearance of species with subsequent adaptations. Likewise, iTunes in its early Cambrian period started out as a music player continued to be a music player and still is a music player, having adapted to the wants and wishes of its environment.

  5. I wouldn’t know about iTunes 7 since I refrained from downloading it, and with good reason. Apparently, lots of users are having issues with the upgrade.

    Also I am holding out as long as possible to upgrade Quicktime because I do not want to pay for another QuickTime Pro key, especially for a minor upgrade. Apple — please stop raping users for $30 every time QuickTime is upgraded, or make the Pro keys last through at least a major upgrade.

  6. About Quicktime and not upgrading, I bought Quicktime Pro when 7.0 was released. I am now on 7.1.3 and not paid anything for the updates.

    What you, as I will also, find is once Quicktime 8.0 is released it is here that we will be charged again. I was charged when Quicktime 6 became version 7. I don’t see that version 8 will be any different, just hope it isn’t anytime soon!

    MW: ‘basis’ as in ‘what is the basis of your argument if you didn’t even check out all of the facts?’

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