“In a move that showcases the state’s growing popularity as a site for retail expansion, Apple Computer plans to open within the next two weeks its first Utah store in downtown Salt Lake City’s Gateway shopping center,” Lesley Mitchell reports for The Salt Lake Tribune.
“Apple, which is counting on a dramatic grand opening, is not responding to any questions about the new store, which will carry computer hardware, software and related products such as iPods. But Gateway mall employees confirm the store, hidden behind tarp and wood barriers, will open sometime before the end of the month. Several of the company’s most avid fans believe opening day in Utah will be Nov. 25 – the day after Thanksgiving,” Mitchell reports. “‘Apple tends to be really secretive – it’s kind of like Willy Wonka and the Chocolate Factory,’ said Scott Bitter, partner with MacDocs in Salt Lake City, an Apple retailer and repair outlet. ‘They tend to keep things under wraps until the absolutely last minute. They like to be as dramatic as possible and really put on a show.'”
Full article here.
More info about Apple’s current roster of Apple Retail Stores here.
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Gateway, you know, the ones who “recommend Microsoft® Windows® XP Professional,” have zero retails stores left open, but Apple Store Gateway is on the way! Apple now has 128 stores open with today’s Apple Store Brea, CA grand opening celebration. If you’d tried to tell someone this would happen just a few years ago, they’d probably laugh in your face. See how quickly things can change?
Apple to hold grand opening celebration for Brea, California Apple Store this Saturday – November 09, 2005
Apple CEO Steve Jobs’ ultimate goal: ‘to take back the computer business from Microsoft’ – June 16, 2005
Beleaguered Gateway closes all retail stores; Apple poised to open 77th outlet – April 01, 2004