NBC, CBS ‘shows on demand for 99 cents’ plans laughable compared to Apple iTunes+iPod

“It’s being billed as a competing service, or at least something comparable to what Apple has done with its downloadable episodes from Disney’s ABC, including Lost and Desperate Housewives,” Seth Jayson writes for The Motley Fool. “In reality, this is just another indicator that the folks running the traditional media biz have no idea what consumers want and are woefully unprepared to provide it.”

Jayson writes, “The hubbub today is about the hot new ‘on demand’ services slated to come from Viacom’s CBS, General Electric’s NBC, and their respective partners at Comcast and DirecTV. The networks announced that they will allow on-demand “download” of some of their favorite shows.”

“The DirecTV plan is closest to a true downloadable service, except that the media isn’t popping into anyone’s home in a form that can be readily transferred to a computer or portable device. Instead, it will just live on the hard drive in the subscribers’ DirecTV box,” Jayson writes. “Now, compared with what Apple is doing on the video iPod, this is a tiny step, and a laughably inadequate one at that.”

Full article here.

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CBS and Comcast, NBC and DirecTV equal limited time to view and/or not portable, but, hey, you saved a buck! Neither ideas compare well to Apple iTunes+iPod which offers ownership (no limited viewing period), portable, and playable on Macs, Windows PCs, iPods, and any screen to which you wish to connect and output to your iPod or personal computer.

Apple’s new iPods can display audio and video on any TV or other video device using a US$19.99 Apple iPod AV Cable. An Apple iPod Universal Dock ($39.99) plus an Apple Remote ($19.99, included free with the new iMac G5) are a nice solution for using your iPod to play video on any size screen. You can also use Apple’s $19.99 VGA Display Adapter to connect the mini-VGA port on many Mac models to any VGA-equipped monitor or external projector for video-mirroring. The VGA cable plugs into the VGA video-out port built into your Mac. Or use Apple’s Apple Video Adapter to connect the mini-VGA video output port on your Mac to any S-video or Composite enabled device (TV, VCR, or overhead projector’s S-Video or RCA (composite) cable).

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  1. dj – I was thinking exactly the same thing. who do they think they are really fooling? Maybe on the off chance that I forgot to set the dvr or that three! things are on at the same time that I wanna record? These guys are quite befuddling.

  2. Why pay again for the show? I already pay $75 per month for cable and $6 extra per month for a DVR through Time Warner. Why pay the extra $1 per episode when I already have it set to record “all first run” episodes”?

    There would have to be a major shift in how DVR’s work for people to spend more money to record a show.

    What about TIVO-to-Go? Aren’t they already providing a portable product? I don’t have it, so I don’t know for sure.

    MW-“although” stranger things have happened.

  3. If you have a TiVo (or similar) you already have the capability that these “download” services seem to offer. This would only seem to benefit the people who don’t think about things until it’s too late…

  4. Remember Comcast is the company which prevented you fron fast fowarding through commercials in certain TV shows you recorded on their DVR.

    I would not be surprised if they prohibited you from recording the shows which they are offering for $1 each.

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