“Despite its suspicious disappearance from Apple’s website last week, a new [iPod+iTunes] ad featuring rap superstar Eminem appeared to be in moderately-heavy rotation on network television this past Sunday,” AppleInsider reports.
“The ad appeared on Apple’s website for download immediately following the special event but disappeared within a few hours with no explanation… It remains unclear precisely why the ad was removed from Apple’s website,” AppleInsider reports.
Full article here.
The ad can be seen starting at 31:20 in Apple CEO Steve Jobs’ presentation (QuickTime required) here.
The New iPod with Video. The ultimate music + video experience on the go. Buy it now at the Apple Store. From $299. Free shipping.
The New iMac G5 – Built-in iSight camera and remote control with Front Row media experience. From $1299. Free shipping.
Related article:
Apple removes new Eminem iPod ad from website – October 12, 2005
Anything with rap sickens me. I hope this is the last rap ad I see from Apple
Like I said on AppleInsider: “It looks like they’re working on putting the ad back online (http://www.apple.com/itunes/). This is the direct link: http://www.apple.com/itunes/ads (it currently just loops back to http://www.apple.com/itunes.
I think that there might have been an agreement to put the ad online at a certain date and someone just jumped the gun.”
hey keep it shut you old fart. im not into your harp music either
To JEG:
Seeing how Apple has been fairly eclectic in regards to their music choices, I wouldn’t be surprised to see another ad with rap/hip-hop music in the background (after they cycle through a few other genres first, of course).
There’s rap, gansta rap and Eminem. The first I dislike because of music. The second I despise because of the violence and sexism. The last I pity because despite Eminem’s talent he continues to be a sexist pig, a violent bastard and the only person in the entertainment industry who wrote, published and released a song humiliating and denigrating his mother.
I refuse point blank to look at any video or listen to any music that has any relationship to that misogynist. Now that’s what I call a waste in advertising dollars. I’m with you JEG.
Not that I’m any fan of rap, but I just don’t think that Lawrence Welk is hip in the eyes of 21st century audiences…
For anyone who wants the ad, get it while you can:
http://live.watchmactv.com/
JEG-
You can’t please all the people all the time. Clearly this ad is made to please others, but don’t fret, Apple’s next ad may be your favorite. I’m assuming you forgot that your not alone in this world.
P.S. Rap isn’t my favorite music, but I LOVE the commercial!
I love hiphop, I like Eminem and I like the add. I sat through Bono adds, and boring “Switch” adds, no biggie.
Bikersrule:
John Lennon also wrote a not so kind song about his mother.. It was called “Mother.” Not nearly as distasteful as m+m’s though.
eminem spot working URL on Apple’s site (since October 15) :
http://movies.apple.com/405/us/media/apple/itunes_detroit/apple_ipoditunes20051012_h640.mov
I don’t want to this board to devolve into a fight about eminem but let me say this one thing:
Eminem doesn’t choose to waste his talent being a misogynist, he chooses to make good music and sell it to the pop obsessed masses with this image and notoriety that he creates. He is an excellent businessman, with out any qualms about who he upsets in the process. The first one or two songs on each album are mostly empty pop songs, but they are good pop songs that drives sales while the rest of the albums always have some pretty good music in it, mixed in with some songs about his wife and mom to make sure he gets on TRL and and music news show. brilliant, ethically shady but brilliant.
MDN magic word: working, as in whatever eminem is doing, it’s working.
I don’t mind the ad. The ad is just a variation of the U2 ad. Sorry but I can’t stand rap which is music by non-musicians with 0 talent (Eminem, Kenya, <fill in another rap artist here>, and etc).
I’m glad SJ and crew don’t just use their favorite genre of music to try to promote iTunes, iPod (or even Apple). It’s called Marketing Sir JEG.
And I don’t think AAPL investors actually give a shit what genre Apple uses to market their products; as long as it is effective. As to what kind of music you Sir JEG like or don’t like; we AAPL fans/investors don’t give a shit about either.
Rock on Steve!

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I cannot stand Eminem, but I dont care, it’s great marketing.