“What is Steve Jobs going to pull out of the sleeve of that black turtleneck next? Domination of the Web, if you believe the trademarks Apple Computer Inc. filed at the U.S. Patent & Trademark Office on Oct. 7,” Frank Ahrens reports for The Washington Post. “In three filings, Apple — which made headlines last week by rolling out the next generation of iPod, one that can play video (what a beauty business plan: keep selling the same thing, over and over) — asked for a trademark on something it calls ‘Vingle.'”
Ahrens reports, “According to the filings, Vingle is, well, let’s just give you the company’s language, because it’s pretty sprawling in its scope. Vingle will or could comprise: ‘Telecommunication services, namely, electronic transmission of streamed and downloadable audio and video files via computer and other communications networks; providing on-line chat rooms, bulletin boards and community forums for the transmission of messages among computer users concerning entertainment, music, concerts, videos, radio, television, film, news, sports, games and cultural events; web casting services; delivery of messages by electronic transmission; provision of connectivity services and access to electronic communications networks, for transmission or reception of audio, video or multimedia content…’ and so on, including search engines and a global network.”
Ahrens reports, “But, wait: There’s more! Two other filings say Vingle could include not only hardware (new computers and peripherals) but also a chain of retail stores.”
Full article here.
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As a dumb name “Vingle” is up there with “Buzzle”, a short-lived Mac retail chain in Australia.
“Vingle” is for if we lose the Beattles lawsuit big time and are forced to find a whole new name for “Apple Computer Corporation”?
Come on, guys and gals, let’s think about this matter a little more.
Think first, if you will, about Paul Joseph Goebbles, the German Nazi propaganda minister (1933-1945) who exploited the German media to launch propaganda against the Jews and other groups. He killed his family and himself after Germany’s defeat.
Then think about Osama bin Laden, the Arab terrorist who established al-Qaeda (born in 1957). A lot of people want to kill him in most any manner possible.
Thinking this way might be portending of something we’d rather not think about right now but maybe we can since Steve Jobs has publicly admitted that we’re all gonna die one day, that we might all try to enjoy the time we have left.
Think about all those people in history who, like the two mentioned above, only wished they might develop a delivery system such as that Steve Jobs has ongoing legitimately, constructively, and with honorable intentions. Even though his intentions may be meritorious compared to those of the earlier mentioned two, make no mistake about it, Steve is playing with the world’s testicles here, and he’s doing so very methodically. The word vingle has to do with his method, or so I imagine.
Contrary to the methods used by the two men mentioned earlier above, Steve Jobs doesn’t force his system on anyone. It is something people willingly buy into, use, and benefit from. In such a process there is the potential to influence the behavior of all those buyers. What creates the influence is the nature and substance of the system’s throughput. That’s what a vingle is all about, or so I imagine; it’s about the measure of throughput of Steve job’s delivery system.
Frank Ahrens, imagining for The Washington Post, has expressed his estimate of the scale of Jobs’ intentions, that of seeking to dominate the Web. I believe Frank’s estimate of scale may be about right in the sense that the idea of a throughput for Job’s delivery system requires ideas on that scale. I doubt that Steve Jobs believes he’ll ever dominate the web but that doesn’t mean that he shouldn’t think on that scale; he and his people must think so if Apple Computer is to be creative on that scale. Make no mistake, that is the scale on which Apple Computer plays with its rapidly emerging delivery system which just happens to enable cultural revolution. Maybe the word more correctly used here could be evolution. Evolution happens, thus Jobs’ societal testicular play opportunities.
The iPod is about music, or so Steve says. Well, it’s to become something about more than music if the word vingle means what I imagine it might.
In an attempt to put these matters on a practical footing, I’ll suggest that Steve Jobs has turned Apple Computer into another Lockheed with his own skunk works. The vingle word stems from the Apple skunks, I suspect. Apple has developed an alternative to the strategic ballistic missile system, I do believe. His alternative creates shock and awe much as cruise missiles do but instead of being harmful, Steve’s missiles are deemed acceptable, even highly-sought. His missiles are vingles, I suspect, the throughputs of the delivery system his firm has created composed of convenient, integrated software and hardware. The Apple system works, simply put. If Goebbles is turning over in his grave with thoughts of Steve’s accomplishments in this arena, it’s because Goebbles is likely to be having orgasms.
Well, there can be a number of throughputs for Steve’s delivery system. To even talk about them is to give them a name first. The idea of a video single sure fits well to the notion that a video podcast should be designed to deliver an appropriate sense of shock and awe, one that equates to value as an output.
To accuse Apple of an intent to dominate the web is delve into nonsense, I believe. Give Apple the respect they deserve here. They must be able to describe what they are doing without being curtailed needlessly by the lack of legal trademark support, a matter technologists everywhere must accommodate. Rather, I suspect, we should worry far more about all those Goebbles types out there who may choose to take advantage of what Apple Computer has created. (This can become a bothersome problem, to be honest. Natural development is often fraught with malicious interlopers.)
I further suspect that not many people realize how lucky we are to have a person like Steve Jobs in charge of the development of this alternative to a strategic ballistic missile system. He tries not to get all hung up on dogma, I’m told.
Well, you can relax and enjoy your coffee this morning because Steve’s standing the watch.
Vingle is a norwegian word (verb) and means to be unsteady and/or switch directions, like when you had too much to drink you “vingler” as you walk…
But hey, vingle sounds like a combination of mingle and video in my ears, and actually sounds a lot better than “chat” in todays IM services…
Let´s vingle!!!!
Hmmm…. I get pictures of Austin Powers in my head..!.?
To be seen on TV in a few months. Preferably narrated by Jeff Goldblum
advertisement #1
“Most chat rooms give you this. (shows a boring text based chat-room), a boring place to just, well, mingle.
“But now the makers of the iPod give you this: (shows Vingle in action with gorgeous aqua interface, 20 h.264 live video feeds) With fluid video incorporate you can now communicate over the internet like never before.
“Go ahead. Go vingle.”
advertisement #2
“Why do they call chat-rooms rooms? (show a boring text based chat-room.) Don’t know? Neither do we. What if you actually could feel like you were all in the same room?
(shows Vingle in action with gorgeous aqua interface, 20 h.264 live video feeds)
“How the makers of the iPod mingle. Go ahead. Go Vingle”
why does the link from the MDN widget take you to a different page. I posted on this page, but if I use the website link, I don’t see my post… but if i use the widget link, I do see my post…
explanation?
ah, I see. It just takes time for the two different links to update.
These last two posts can be deleted.
A vagina that tingles; a “Vingle”.
I Vingle, Do You?…
Are all these comments ‘men’ things. It seems there are very few women who bother with this crap.
MW-couple–yuk yuk.
An old Aussie expression is “give me a tingle” meaning ring me on the telephone. A tingle with video = vingle!
Vingle=Voice+Pringle
A chip that begs you not to eat it.
Sorta creepy.
“Vingle” sounds stupid.
Besides, if Apple REALLY had something big & secret going, why did they subject it to publicly-available trademark filings? It’s the same reason tire companies rarely file for patents: they don’t want to tip competitors off to their trade secrets. Remember that Apple didn’t trademark Aqua beforehand.
IMO “Vingle” is best used as a code-name, like how “Gibbly” or whatever was used for QuickTime. Apple can do better than this.
Steve Ballmer´s pet name for Bill Gates: Vingle.
As in bend over and give me the vingle.
V – Video
I – Integrated
N – Now
G – Goes
L – Like
E – Europe
What could that mean???
“Most chat rooms give you this. (shows a boring text based chat-room), a boring place to just, well, mingle.
—
Okay, let’s be honest here.. most people in ‘chat rooms’ are not going to look good through an iSight camera.
I think you guys are way off.. I love MDN and all, but the chat room Idea? Eh.. Apple’s just too ‘human’ of a company to promote something so antisocial.
I can’t imagine what Vingle is.. it sure sounds awkward, in my humble opinion.. the only way it can work is as a name for something NOT aimed at mass audience.
Kinda like Bonjour, etc. Most people don’t really need to know what it is, and use the word.. whereas Front Row will be used by many people.
Video dongle
acro nym…
Can anyone say PAL?
video
is
now
going
live
everywhere
?
mw
‘trying’ to guess
is the equivalent of Video email- for the new imacs
“I’ll send you a Vingle later Bob”
V ery
I nteresting
N ew
G adget
L ike
E mail
wtf is vingle?
it’s video messaging over new high speed wifi protocol used in the new cellphone iPod. That’s right: a third iPoo product in less than a month. price: $399. interested?
Voluptuous
Inserts
Naked
Gals
Like
Everyday
Could it be? A blue-tooth operated dildo with speakers for that innerbody iTunes bass beat????
I will take 2!
Apple will introduce a “Download and Burn” dvd movie service in 2006 with Fairplay H.264 video. Better than dvd quality for less! Plays only on an authorized mac.
How do I know this? All new iMacs come with DVD Superdrives without the option for a Combo Drive… Speculate THAT!!!
For all those saying Vingle sounds stupid…you almost certainly also thought (in 2001) that the word iPod was a totally moronic name for a product.
Telephone, Television or Camcorders aren’t great names either. Walkman in its day was. Windows in its day WAS. Macintosh was great in its day and MAC is perfect for the next 20 years.
Vingle sounds to me like it could be the iChat, iSight video conferencing between friends on Macs or iPhones or iPodphones even…
“I’ll just Vingle Keira and Darcy and see if they’ll come to dinner”
Go Apple.